Responsabilidad social empresarial de la industria de tabacalera en Colombia: ¿Es una estrategia?

This research focuses on Corporate Social Responsibility (CSR) by tobacco companies in order to answer whether these companies used CSR initiatives in Colombia as a strategy to enhance the corporate image and counter their bad reputation, as part of its strategy to prevent further advances in regula...

Full description

Autores:
Niño Muñoz, Diana
Tipo de recurso:
Article of investigation
Fecha de publicación:
2015
Institución:
Universidad Sergio Arboleda
Repositorio:
Repositorio U. Sergio Arboleda
Idioma:
spa
OAI Identifier:
oai:repository.usergioarboleda.edu.co:11232/582
Acceso en línea:
https://doi.org/10.22518/16578953.478
http://hdl.handle.net/11232/582
Palabra clave:
Responsabilidad social de los negocios - Colombia
Industria tabacalera - Colombia
corporate social responsibility
monittormg
CSR
tobacco control
responsabilidad social corporativa
RSC
control de tabaco
monitoreo
Rights
openAccess
License
Atribución-NoComercial-SinDerivadas 2.5 Colombia (CC BY-NC-ND 2.5 CO)