A Method to Rationalize the Product Portfolio in Retail Stores

Retail store operations face a variety of challenges and complexities. Determining the best assortment is the main problem in the retail store. This re-search presents a practical methodology for the analysis of products in the assortment with the goal of reducing the excess items and improve sales...

Full description

Autores:
Coronado Hernández, Jairo Rafael
Ospina-Mateus, Holman
Baron-Villamizar, Javier
Vidal-Pachec, Lucelys
Piñeres-Castillo, Aurora
Rojas-Millán, Rafael H.
Silva, Jesús
Tipo de recurso:
Fecha de publicación:
2020
Institución:
Universidad Tecnológica de Bolívar
Repositorio:
Repositorio Institucional UTB
Idioma:
eng
OAI Identifier:
oai:repositorio.utb.edu.co:20.500.12585/9942
Acceso en línea:
https://hdl.handle.net/20.500.12585/9942
https://link.springer.com/chapter/10.1007%2F978-981-15-3125-5_51
Palabra clave:
Rationalization
Portfolio optimization
Clustering analysis
Retail
LEMB
Rights
closedAccess
License
http://purl.org/coar/access_right/c_14cb