Design Of a Strategic Planning for The Company MetalProffice S.A.S in Cartagena-Colombia

The following research work proposes the creation and implementation of a strategic planning for the company Metal Proffice S.A.S. For which a methodology was used that allowed to collect integral information of the company, with the help of tools it was possible to obtain an internal and external d...

Full description

Autores:

Gualdrón, Carlos
De Meza, Adrian
Fuentes, Camila

Tipo de recurso:

Fecha de publicación:

2021

Institución:

Universidad Tecnológica de Bolívar

Repositorio:

Repositorio Institucional UTB

Idioma:

eng

OAI Identifier:

oai:repositorio.utb.edu.co:20.500.12585/10666

Acceso en línea:

https://hdl.handle.net/20.500.12585/10666
http://www.ieomsociety.org/brazil2020/papers/712.pdf

Palabra clave:

Strategic planning
Strategic objectives
Business diagnosis
Stakeholders
Business competitiveness
LEMB

Rights

openAccess

License

http://creativecommons.org/licenses/by-nc-nd/4.0/