Digital gaming and the advertising landscape
I am part of the first generation of digital natives, which means that I grew up as digital technology was introduced into our daily lives. Although it is difficult to admit, I am officially a Millennial. I was also incredibly lucky to have a father who wanted me to experience that process first han...
- Autores:
- Tipo de recurso:
- Book
- Fecha de publicación:
- 2019
- Institución:
- Universidad de Bogotá Jorge Tadeo Lozano
- Repositorio:
- Expeditio: repositorio UTadeo
- Idioma:
- eng
- OAI Identifier:
- oai:expeditiorepositorio.utadeo.edu.co:20.500.12010/15702
- Palabra clave:
- Digital gaming
Advertising landscape
Publicidad en Internet
Publicidad
Gamificación
- Rights
- License
- Abierto (Texto Completo)