Plan de negocio: DALA Cervecería Artesanal

It is a business plan for a craft brewery, developed under cogotá city context. In which the situation of the global and Colombian market was analyzed, the company was structured, sales and market strategies were planned, direct and indirect competition was analyzed, and economic viability was analy...

Full description

Autores:

Valencia Salamanca, Brayan

Tipo de recurso:

Trabajo de grado de pregrado

Fecha de publicación:

2020

Institución:

Universidad de los Andes

Repositorio:

Séneca: repositorio Uniandes

Idioma:

spa

OAI Identifier:

oai:repositorio.uniandes.edu.co:1992/51580

Acceso en línea:

http://hdl.handle.net/1992/51580

Palabra clave:

Creación de empresas
Industria cervecera
Cerveza artesanal
Ingeniería

Rights

openAccess

License

https://repositorio.uniandes.edu.co/static/pdf/aceptacion_uso_es.pdf