Decision making in the product portfolio: Methods adopted by Brazil's innovative companies

Product portfolio management is one of the leading contemporary trends in innovation strategy and R and D management. This paper aims to present and analyze methods that companies from the electronics and computer sectors adopt for decision making in their portfolios. A survey that collected informa...

Full description

Autores:
Jugend, Daniel
Silva, Sérgio Luis da
Salgado, Manoel Henrique
Leoni, Juliene Navas
Tipo de recurso:
Article of journal
Fecha de publicación:
2015
Institución:
Universidad Nacional de Colombia
Repositorio:
Universidad Nacional de Colombia
Idioma:
spa
OAI Identifier:
oai:repositorio.unal.edu.co:unal/60752
Acceso en línea:
https://repositorio.unal.edu.co/handle/unal/60752
http://bdigital.unal.edu.co/59084/
Palabra clave:
62 Ingeniería y operaciones afines / Engineering
new product development
product portfolio management
decision making
Rights
openAccess
License
Atribución-NoComercial 4.0 Internacional