Estudio de mercado de un plataforma e-learning para los colegios del municipio de Bucaramanga

El estudio de mercado presentado en este proyecto, se realizó bajo el objeto de determinar la potencialidad de las plataformas e-Learning orientadas a la formación virtual en los colegios de secundaria de la ciudad de Bucaramanga, determinando así la oportunidad de negocio que este representa. Los r...

Full description

Autores:
Mora Salgar, Luz Marina
Tipo de recurso:
http://purl.org/coar/version/c_b1a7d7d4d402bcce
Fecha de publicación:
2016
Institución:
Universidad Industrial de Santander
Repositorio:
Repositorio UIS
Idioma:
spa
OAI Identifier:
oai:noesis.uis.edu.co:20.500.14071/35427
Acceso en línea:
https://noesis.uis.edu.co/handle/20.500.14071/35427
https://noesis.uis.edu.co
Palabra clave:
Estudio De Mercado
Encuesta
Información
Investigación
Plataforma E-Learning.
The Market research presented in this Project
was realized under the object of determining the potential of the platforms e-Learning orientated to the virtual formation of the colleges in high school of Bucaramanga city
determining in this way the opportunity for business that this one represents; the obtained results will serve as beginning point to the continue line of respective lacking studies
which determine the viability of starting the creation of a company to offer this type of service. For this
it was designed a methodology of investigation (research)
wherein it was established the scope
the type of (research)
the population and the sample. A survey designed type questionnaire
which was applied itself in three different forms: telephonic route
Internet route and personal. It was achieved to obtain the mayor quantity of primary
relevant information for the research; besides the use of secondary information obtained in its majority from previous work for the study
was from magazines
and articles published in Internet. In order to realize a process of analysis of the offer and the demand of the service
besides the generalization of the legal and financial requirements. These results served to determine the impact on the market and to be able to obtain a few conclusions and recommendations.
Rights
License
Attribution-NonCommercial 4.0 International (CC BY-NC 4.0)