Factibilidad para la creación de una empresa productora y comercializadora de aperitivo de mandarina en el municipio del Socorro, Santander
Actualmente la fabricación de vinos se ha convertido en una estrategia de aprovechamiento del fruto, debido al comportamiento cíclico de sus cosechas ocasionando un impacto económico para los cultivadores. Es por ello que esta investigación tiene como finalidad contribuir con el desarrollo agroindus...
- Autores:
-
Cala Mejia, Sylvia Patricia
Castillo Sanchez, Robinson Andres
- Tipo de recurso:
- http://purl.org/coar/version/c_b1a7d7d4d402bcce
- Fecha de publicación:
- 2016
- Institución:
- Universidad Industrial de Santander
- Repositorio:
- Repositorio UIS
- Idioma:
- spa
- OAI Identifier:
- oai:noesis.uis.edu.co:20.500.14071/33795
- Palabra clave:
- Aperitivo
Artesanal
Empresa
Estudio
Mandarina.
Currently making wine has become a strategy for the use of the fruit
due to the cyclical behavior of their crops causing an economic impact for growers. That is why this research is to contribute to the agro-industrial development in the municipality of Socorro
to strengthen and improve the income of farmers mandarin
expanding its use in the current market
in order to determine from the point of view technical
commercial
administrative
financial and environmental creating a producer and marketer of snack tangerine
designed to cover a market and strategy to support rural women in the municipality of El Socorro
being a product made by hand
which contributes to economic and social development of the community
for which its viability
profitability and social and environmental impact with this type of business for the benefit of the community will be determined. In its technical and administrative study the design of facilities
organizational structure and the type of company to create what discloses the regulations to be applied depending on the type of company chosen is shown. The company is ready to be legally constituted and incorporated into the market and its competition is already fully identified; a strategic look like this marketing analysis
and a financial study which shows positive results for the recovery of short-term investment in demonstrating the project's viability was performed.
- Rights
- License
- Attribution-NonCommercial 4.0 International (CC BY-NC 4.0)