Plan de marketing digital para una mayor captación de estudiantes en la Universidad Antonio Nariño Sede Santa Marta.

The main objective of this research was to design a digital marketing plan for the Universidad Antonio Nariño, Santa Marta headquarters, in order to generate a greater recruitment of students in the enrollment of the different careers offered by this University. The study was developed with the meth...

Full description

Autores:

Balcazar Ibarra, Jose Wider

Tipo de recurso:

Trabajo de grado de pregrado

Fecha de publicación:

2020

Institución:

Universidad Antonio Nariño

Repositorio:

Repositorio UAN

Idioma:

spa

OAI Identifier:

oai:repositorio.uan.edu.co:123456789/4831

Acceso en línea:

http://repositorio.uan.edu.co/handle/123456789/4831

Palabra clave:

Plan, márketing digital, captación de estudiantes, Universidad, Análisis
Plan, digital marketing, student recruitment, University, Analysis.

Rights

openAccess

License

Attribution-NonCommercial-NoDerivatives 4.0 International (CC BY-NC-ND 4.0)