Perfil competitivo como herramienta para la gestión estratégica de la investigación en universidades

To manage strategically is to achieve a competitive advantage and to maintain it. For this purpose, the competitive profile matrix (CPM), based on the key success factors (KSF), allows to position oneself against competitors. In this sense, the aim of this reflection is to propose a management tool...

Full description

Autores:
Suárez Amaya, Wendolin
Díaz-Barrios, Jazmín
Pereira Burgos, Morela
Tipo de recurso:
Fecha de publicación:
2020
Institución:
Universidad Santo Tomás
Repositorio:
Universidad Santo Tomás
Idioma:
spa
OAI Identifier:
oai:repository.usta.edu.co:11634/40912
Acceso en línea:
https://revistas.usantotomas.edu.co/index.php/hallazgos/article/view/5768
http://hdl.handle.net/11634/40912
Palabra clave:
Key success factors; Strategic management; Competitive profile; Competitive university.
Factores claves de éxito; Gestión estratégica; Perfil competitivo; Universidad competitiva.
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License
http://purl.org/coar/access_right/c_abf2