Methodology for pricing using price elasticity of demand. Case type: automotive parts sector

The pricing in the company under study, dedicated to the marketing of automotive parts sector, is done empirically for at least 50,000 products. This paper establishes a methodology for the allocation and change in the price level of these products, using as a tool, price elasticity of demand. For t...

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Autores:
Tipo de recurso:
http://purl.org/coar/resource_type/c_7066
Fecha de publicación:
2012
Institución:
Universidad Pedagógica y Tecnológica de Colombia
Repositorio:
RiUPTC: Repositorio Institucional UPTC
Idioma:
spa
OAI Identifier:
oai:repositorio.uptc.edu.co:001/11625
Acceso en línea:
https://revistas.uptc.edu.co/index.php/cenes/article/view/13
https://repositorio.uptc.edu.co/handle/001/11625
Palabra clave:
price fixing
price elasticity of demand
multivariate statistics
cluster analysis
inflation
Laspeyres Index
Fijación de precios
elasticidad al precio de la demanda
estadística multivariada
análisis de conglomerados
inflación
índice tipo Laspeyres
(Price fixing
price elasticity of demand
multivariate statistics
cluster)
Rights
License
http://creativecommons.org/licenses/by-nc-sa/4.0