Evaluation of the degree of competitiveness of five companies of the dary sector in Sincelejo, Colombia

The dairy agribusiness is struggling in the middle of competitive forces that affect their strategy and survival. Hence, they have to build sustainable competitive advantages to foster growth and development. Doing so, companies must create a baseline of its present and then, define the correspondin...

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Autores:
Tipo de recurso:
http://purl.org/coar/resource_type/c_6635
Fecha de publicación:
2014
Institución:
Universidad Pedagógica y Tecnológica de Colombia
Repositorio:
RiUPTC: Repositorio Institucional UPTC
Idioma:
spa
OAI Identifier:
oai:repositorio.uptc.edu.co:001/10194
Acceso en línea:
https://revistas.uptc.edu.co/index.php/investigacion_duitama/article/view/3135
https://repositorio.uptc.edu.co/handle/001/10194
Palabra clave:
competitiveness
agribusiness
Colombia.
competitividad
agroindustria
colombia
empresa.
Rights
License
Derechos de autor 2014 REVISTA DE INVESTIGACIÓN, DESARROLLO E INNOVACIÓN
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spelling 2014-08-152024-07-05T18:03:48Z2024-07-05T18:03:48Zhttps://revistas.uptc.edu.co/index.php/investigacion_duitama/article/view/313510.19053/20278306.3135https://repositorio.uptc.edu.co/handle/001/10194The dairy agribusiness is struggling in the middle of competitive forces that affect their strategy and survival. Hence, they have to build sustainable competitive advantages to foster growth and development. Doing so, companies must create a baseline of its present and then, define the corresponding strategies. This document evaluates de degree of competitiveness of five dairy companies in Sincelejo, Colombia through a case study that applied a questionnaire inspired in the functional areas of the enterprise. The questionnaire inquired on elements in the following categories: production, marketing, finances, administration and human talent. We conclude that the level of competitiveness of the analyzed companies is low where the components of production, administration and human talent, have a better performance compared to marketing and finance.Las empresas de la agroindustria láctea se encuentran en el medio de fuerzas competitivas que afectan su estrategia y supervivencia. Por ende deben construir ventajas competitivas sostenibles que se conviertan en motor de crecimiento y desarrollo. Para tal fin, es necesario partir de una línea base que analice su presente y de esta forma permita definir las estrategias a seguir. El objetivo de esta investigación es evaluar el grado de competitividad de cinco empresas lecheras de Sincelejo por medio de un estudio de caso que aplicó un cuestionario inspirado en las áreas funcionales de la empresa. Éste indagó por elementos en las categorías: producción, mercadeo, finanzas, y administración-talento humano. Como resultado, se concluyó que el grado de competitividad de las empresas analizadas es bajo, donde los componentes de producción y administración-talento humano son de mejor comportamiento comparados con mercadeo y finanzas.application/pdfspaspaUniversidad Pedagógica y Tecnológica de Colombiahttps://revistas.uptc.edu.co/index.php/investigacion_duitama/article/view/3135/3148Derechos de autor 2014 REVISTA DE INVESTIGACIÓN, DESARROLLO E INNOVACIÓNhttp://purl.org/coar/access_right/c_abf136http://purl.org/coar/access_right/c_abf2Revista de Investigación, Desarrollo e Innovación; Vol. 5 No. 1 (2014): July-December 2014; 8-19Revista de Investigación, Desarrollo e Innovación; Vol. 5 Núm. 1 (2014): Julio-Diciembre; 8-192389-94172027-8306competitivenessagribusinessColombia.competitividadagroindustriacolombiaempresa.Evaluation of the degree of competitiveness of five companies of the dary sector in Sincelejo, ColombiaEvaluación del grado de competitividad de cinco empresas del sector lechero de Sincelejo, Colombiainfo:eu-repo/semantics/articlehttp://purl.org/coar/resource_type/c_6635http://purl.org/coar/resource_type/c_2df8fbb1info:eu-repo/semantics/publishedVersionhttp://purl.org/coar/version/c_970fb48d4fbd8a219http://purl.org/coar/version/c_970fb48d4fbd8a85Hernández Taboada, Fernando DaríoBustamante Zapata, Luis FernandoPorto Pérez, Isabel Amalia001/10194oai:repositorio.uptc.edu.co:001/101942025-07-18 11:51:29.261metadata.onlyhttps://repositorio.uptc.edu.coRepositorio Institucional UPTCrepositorio.uptc@uptc.edu.co
dc.title.en-US.fl_str_mv Evaluation of the degree of competitiveness of five companies of the dary sector in Sincelejo, Colombia
dc.title.es-ES.fl_str_mv Evaluación del grado de competitividad de cinco empresas del sector lechero de Sincelejo, Colombia
title Evaluation of the degree of competitiveness of five companies of the dary sector in Sincelejo, Colombia
spellingShingle Evaluation of the degree of competitiveness of five companies of the dary sector in Sincelejo, Colombia
competitiveness
agribusiness
Colombia.
competitividad
agroindustria
colombia
empresa.
title_short Evaluation of the degree of competitiveness of five companies of the dary sector in Sincelejo, Colombia
title_full Evaluation of the degree of competitiveness of five companies of the dary sector in Sincelejo, Colombia
title_fullStr Evaluation of the degree of competitiveness of five companies of the dary sector in Sincelejo, Colombia
title_full_unstemmed Evaluation of the degree of competitiveness of five companies of the dary sector in Sincelejo, Colombia
title_sort Evaluation of the degree of competitiveness of five companies of the dary sector in Sincelejo, Colombia
dc.subject.en-US.fl_str_mv competitiveness
agribusiness
Colombia.
topic competitiveness
agribusiness
Colombia.
competitividad
agroindustria
colombia
empresa.
dc.subject.es-ES.fl_str_mv competitividad
agroindustria
colombia
empresa.
description The dairy agribusiness is struggling in the middle of competitive forces that affect their strategy and survival. Hence, they have to build sustainable competitive advantages to foster growth and development. Doing so, companies must create a baseline of its present and then, define the corresponding strategies. This document evaluates de degree of competitiveness of five dairy companies in Sincelejo, Colombia through a case study that applied a questionnaire inspired in the functional areas of the enterprise. The questionnaire inquired on elements in the following categories: production, marketing, finances, administration and human talent. We conclude that the level of competitiveness of the analyzed companies is low where the components of production, administration and human talent, have a better performance compared to marketing and finance.
publishDate 2014
dc.date.accessioned.none.fl_str_mv 2024-07-05T18:03:48Z
dc.date.available.none.fl_str_mv 2024-07-05T18:03:48Z
dc.date.none.fl_str_mv 2014-08-15
dc.type.none.fl_str_mv info:eu-repo/semantics/article
dc.type.coar.fl_str_mv http://purl.org/coar/resource_type/c_2df8fbb1
dc.type.coarversion.fl_str_mv http://purl.org/coar/version/c_970fb48d4fbd8a85
dc.type.coar.spa.fl_str_mv http://purl.org/coar/resource_type/c_6635
dc.type.version.spa.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.coarversion.spa.fl_str_mv http://purl.org/coar/version/c_970fb48d4fbd8a219
format http://purl.org/coar/resource_type/c_6635
status_str publishedVersion
dc.identifier.none.fl_str_mv https://revistas.uptc.edu.co/index.php/investigacion_duitama/article/view/3135
10.19053/20278306.3135
dc.identifier.uri.none.fl_str_mv https://repositorio.uptc.edu.co/handle/001/10194
url https://revistas.uptc.edu.co/index.php/investigacion_duitama/article/view/3135
https://repositorio.uptc.edu.co/handle/001/10194
identifier_str_mv 10.19053/20278306.3135
dc.language.none.fl_str_mv spa
dc.language.iso.spa.fl_str_mv spa
language spa
dc.relation.none.fl_str_mv https://revistas.uptc.edu.co/index.php/investigacion_duitama/article/view/3135/3148
dc.rights.es-ES.fl_str_mv Derechos de autor 2014 REVISTA DE INVESTIGACIÓN, DESARROLLO E INNOVACIÓN
dc.rights.coar.fl_str_mv http://purl.org/coar/access_right/c_abf2
dc.rights.coar.spa.fl_str_mv http://purl.org/coar/access_right/c_abf136
rights_invalid_str_mv Derechos de autor 2014 REVISTA DE INVESTIGACIÓN, DESARROLLO E INNOVACIÓN
http://purl.org/coar/access_right/c_abf136
http://purl.org/coar/access_right/c_abf2
dc.format.none.fl_str_mv application/pdf
dc.publisher.es-ES.fl_str_mv Universidad Pedagógica y Tecnológica de Colombia
dc.source.en-US.fl_str_mv Revista de Investigación, Desarrollo e Innovación; Vol. 5 No. 1 (2014): July-December 2014; 8-19
dc.source.es-ES.fl_str_mv Revista de Investigación, Desarrollo e Innovación; Vol. 5 Núm. 1 (2014): Julio-Diciembre; 8-19
dc.source.none.fl_str_mv 2389-9417
2027-8306
institution Universidad Pedagógica y Tecnológica de Colombia
repository.name.fl_str_mv Repositorio Institucional UPTC
repository.mail.fl_str_mv repositorio.uptc@uptc.edu.co
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