Co-created value measuring through the system dynamics and fuzzy logic [Medición del valor co-creado por medio de dinámica de sistemas y lógica difusa]
The present work proposes a measuring model of the co-created value through the system dynamics and fuzzy logic. In order to identify the variables the co-creation systemic archetype is used and it allows the value elements capture arising from clients' experiences in a case study of a telecomm...
- Autores:
- Tipo de recurso:
- Fecha de publicación:
- 2014
- Institución:
- Universidad de Medellín
- Repositorio:
- Repositorio UDEM
- Idioma:
- spa
- OAI Identifier:
- oai:repository.udem.edu.co:11407/2305
- Acceso en línea:
- http://hdl.handle.net/11407/2305
- Palabra clave:
- cocreation systemic archetypes
ilocutionary acts
language philosophy
perceived value
- Rights
- restrictedAccess
- License
- http://purl.org/coar/access_right/c_16ec