Systemic archetypes for value co-creation based on collaborative cores: Case study at a telecommunication company [Arquetipos Sistémicos para la co-creación de valor con base en núcleos colaborativos: Un estudio de caso en una empresa de telecomunicaciones]
Currently value creation is not an exclusive aspect of the company; the clients co-creator role has taken preponderance due to the contribution of co-creation models, which demonstrate its utility empirically but does not take into account value construction with a systemic approach. The present wor...
- Autores:
- Tipo de recurso:
- Fecha de publicación:
- 2014
- Institución:
- Universidad de Medellín
- Repositorio:
- Repositorio UDEM
- Idioma:
- spa
- OAI Identifier:
- oai:repository.udem.edu.co:11407/2308
- Acceso en línea:
- http://hdl.handle.net/11407/2308
- Palabra clave:
- cocreation
cocreation systemic archetypes
language philosophy
perceived value
speech acts
- Rights
- restrictedAccess
- License
- http://purl.org/coar/access_right/c_16ec