El arte de hablar por otro. Los voceros: Historias, nociones e ideas

A spokesperson is a speech-holder, that is, a person designated by an organization in order to express the authorized messages on its behalf. His/her work is transcendent since the opinion or information delivered to a specific public operates as a guide for decision makings, so that those who recei...

Full description

Autores:

Tipo de recurso:

Fecha de publicación:

2004

Institución:

Universidad de Medellín

Repositorio:

Repositorio UDEM

Idioma:

spa

OAI Identifier:

oai:repository.udem.edu.co:11407/1505

Acceso en línea:

http://revistas.udem.edu.co/index.php/anagramas/article/view/1255
http://hdl.handle.net/11407/1505

Palabra clave:

Spokesmen
business Communication
corporate journalism
Crisis in business
Voceros
Portavoces
Comunicación empresarial
Periodismo corporativo
Crisis en las empresas

Rights

License

http://creativecommons.org/licenses/by-nc-sa/4.0/