Destination image in virtual social networks

Since destination image is an important construct for tourism research, cities and regions try to understand and to develop a positive image in order to guarantee the number of visitors and the tourism revenue. The main objective of this article was to develop a model of evaluation of destination im...

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Autores:
Tipo de recurso:
Fecha de publicación:
2019
Institución:
Universidad de Medellín
Repositorio:
Repositorio UDEM
Idioma:
spa
eng
OAI Identifier:
oai:repository.udem.edu.co:11407/5420
Acceso en línea:
http://hdl.handle.net/11407/5420
https://doi.org/10.22395/angr.v17n34a2
Palabra clave:
Cultural tourism
Urban areas
Leisure
Image formation
Photography
Tourism research
Marketing techniques
Virtual social networks
Turismo
Cidades
Lazer
Formação de imagens
Fotografia
Investigação em turismo
Técnicas de marketing
Redes sociais
Turismo
Ciudades
Ocio
Formación de la imagen
Fotografía
Investigación en turismo
Técnicas de marketing
Redes sociales virtuales
Rights
License
http://creativecommons.org/licenses/by-nc/4.0