Plan exportador para Akupana S.A.S. de aguacate hass cultivado en Colombia hacia Genesis Fruit Group S.L. en Valencia- España

The aim of this work it is carries out an international marketing plan for the company caleña Akupana, who is in conversations with Genesis Fruit, to commercialize avocado hass in the city of Valencia (Spain). By means of a descriptive methodology, where one used primary information supplied by the...