Organizational culture and the Competitive Strategies in the cellulose, paper and cardboard industry in Mexico

The objective of this study is to analyze the possible relationship between the degree of flexibility or rigidity of the organizational culture and the use of competitive strategies in the industry of paper, cardboard and pulp in Mexico. Currently the volatile and competitive environment in which fi...

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Autores:
Francisco Villarreal
José Gerardo Ignacio Gomez Romero
María Deyanira Villarreal Solís
Tipo de recurso:
Fecha de publicación:
2019
Institución:
Universidad EAFIT
Repositorio:
Repositorio EAFIT
Idioma:
eng
OAI Identifier:
oai:repository.eafit.edu.co:10784/13949
Acceso en línea:
http://hdl.handle.net/10784/13949
Palabra clave:
Organizational culture
rigid culture
flexible culture
competitive strategies
competitiveness
Cultura organizacional
culturas rígidas
culturas flexibles
estrategias competitivas
competitividad.
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