Solution of a simplified advertising model using optimal control techniques

This article presents a simplification to the distributed advertising model, formulating it as a family of optimal control problems with concentrated parameters. Two simplified variants are studied: linear and nonlinear. An analytical solution derived from the principle of maximum is provided for th...

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Autores:
Tuchnolobova, Ekaterina
Terletskii, Viktor
Vasilieva, O
Tipo de recurso:
Fecha de publicación:
2011
Institución:
Universidad EAFIT
Repositorio:
Repositorio EAFIT
Idioma:
spa
OAI Identifier:
oai:repository.eafit.edu.co:10784/14476
Acceso en línea:
http://hdl.handle.net/10784/14476
Palabra clave:
Advertising Model
Optimal Control
Concentrated Parameters
Maximum Principle Of Pontryagin
Modelo De Publicidad
Control Óptimo
Parámetros Concentrados
Principio De Máximo De Pontryagin
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Copyright (c) 2011 Ekaterina Tuchnolobova, Viktor Terletskii, O Vasilieva