Endomarketing en las entidades promotoras de salud (EPS) de la ciudad de Barranquilla
The aim of this research was to analyze endomarketing in Health Promoting Entities (EPS) in the city of Barranquilla. The study was developed under a quantitative approach, descriptive type, of non-experimental design, having as a data collection technique the survey, which was applied to an intenti...
- Autores:
-
Ariza Taylor, Cindy Karina
Mesino Bustos, Paula Andrea
- Tipo de recurso:
- Trabajo de grado de pregrado
- Fecha de publicación:
- 2021
- Institución:
- Corporación Universidad de la Costa
- Repositorio:
- REDICUC - Repositorio CUC
- Idioma:
- spa
- OAI Identifier:
- oai:repositorio.cuc.edu.co:11323/8808
- Acceso en línea:
- https://hdl.handle.net/11323/8808
https://repositorio.cuc.edu.co/
- Palabra clave:
- Internal marketing
Health Promoting Entities
Dimensions of internal marketing
Consequences of internal marketing
Endomarketing
Entidades Promotoras de Salud
Dimensiones del endomarketing
Consecuencias del endomarketing
- Rights
- openAccess
- License
- Attribution-NonCommercial-ShareAlike 4.0 International