Satisfacción del cliente a los servicios crediticios ofertados por las cooperativas financieras del Tolima-Colombia

The credit services represent a multidimensional variable that influence the perception of value by the associates of the cooperative organizations. The main objective of this work is to establish the level of satisfaction of the associates of the financial cooperatives of the department of Tolima (...

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Autores:
Rubio Rodriguez, Gustavo Adolfo
Flórez Guzmán M.H.
Rodríguez Barrero, Mario Samuel
Tipo de recurso:
Article of journal
Fecha de publicación:
2018
Institución:
Universidad Cooperativa de Colombia
Repositorio:
Repositorio UCC
Idioma:
OAI Identifier:
oai:repository.ucc.edu.co:20.500.12494/41696
Acceso en línea:
https://doi.org/10.14718/revfinanzpolitecon.2017.9.2.6
http://www.scielo.org.co/scielo.php?script=sci_arttext&pid=S0121-750X2018000100048
https://hdl.handle.net/20.500.12494/41696
Palabra clave:
cooperative sector
credit provision
experimental design
financial market
financial services
interest rate
quantitative analysis
service sector
strategic approach
Colombia
Tolima
Rights
closedAccess
License
http://purl.org/coar/access_right/c_14cb
id COOPER2_0f487da174ac5a2a91a58d4775f78b20
oai_identifier_str oai:repository.ucc.edu.co:20.500.12494/41696
network_acronym_str COOPER2
network_name_str Repositorio UCC
repository_id_str
spelling Rubio Rodriguez, Gustavo AdolfoFlórez Guzmán M.H.Rodríguez Barrero, Mario Samuel2021-12-16T22:15:43Z2021-12-16T22:15:43Z2018https://doi.org/10.14718/revfinanzpolitecon.2017.9.2.6http://www.scielo.org.co/scielo.php?script=sci_arttext&pid=S0121-750X201800010004813159984https://hdl.handle.net/20.500.12494/41696Rubio GA,Flórez MH,Rodríguez MS. Satisfacción del cliente a los servicios crediticios ofertados por las cooperativas financieras del Tolima-Colombia. Rev. Venez. Gerencia. 2018. 23. (83):p. 621-633. .The credit services represent a multidimensional variable that influence the perception of value by the associates of the cooperative organizations. The main objective of this work is to establish the level of satisfaction of the associates of the financial cooperatives of the department of Tolima (Colombia), from the credit services that they offer. The research was developed under a quantitative approach; the scope is descriptive, with no experimental design. The population under study was constituted by eight (8) financial entities belonging to the cooperative sector. The instrument administered was the survey, which related factors such as the interest rate, the agility of the advisors, the credit requirements and the friendliness of the advisor. The most representative finding concerns the high degree of acceptance revealed by the cooperative members analyzed, which is the basis for making strategic decisions, not only from the marketing perspective, but at the corporate level. In order to reach a superlative level of positioning in the financial market, it is suggested to persist in the managerial techniques that have led to the achievements obtained in terms of user satisfaction. © 2018, Universidad del Zulia. All rights reserved.0000-0002-6582-2481gustavo.rubio@campusucc.edu.co633-621Universidad del Zuliacooperative sectorcredit provisionexperimental designfinancial marketfinancial servicesinterest ratequantitative analysisservice sectorstrategic approachColombiaTolimaSatisfacción del cliente a los servicios crediticios ofertados por las cooperativas financieras del Tolima-ColombiaArtículohttp://purl.org/coar/resource_type/c_6501http://purl.org/coar/resource_type/c_2df8fbb1http://purl.org/coar/version/c_970fb48d4fbd8a85info:eu-repo/semantics/articlehttp://purl.org/redcol/resource_type/ARTinfo:eu-repo/semantics/publishedVersionREV VENEZ GERENCinfo:eu-repo/semantics/closedAccesshttp://purl.org/coar/access_right/c_14cbPublication20.500.12494/41696oai:repository.ucc.edu.co:20.500.12494/416962024-08-20 16:17:48.383metadata.onlyhttps://repository.ucc.edu.coRepositorio Institucional Universidad Cooperativa de Colombiabdigital@metabiblioteca.com
dc.title.spa.fl_str_mv Satisfacción del cliente a los servicios crediticios ofertados por las cooperativas financieras del Tolima-Colombia
title Satisfacción del cliente a los servicios crediticios ofertados por las cooperativas financieras del Tolima-Colombia
spellingShingle Satisfacción del cliente a los servicios crediticios ofertados por las cooperativas financieras del Tolima-Colombia
cooperative sector
credit provision
experimental design
financial market
financial services
interest rate
quantitative analysis
service sector
strategic approach
Colombia
Tolima
title_short Satisfacción del cliente a los servicios crediticios ofertados por las cooperativas financieras del Tolima-Colombia
title_full Satisfacción del cliente a los servicios crediticios ofertados por las cooperativas financieras del Tolima-Colombia
title_fullStr Satisfacción del cliente a los servicios crediticios ofertados por las cooperativas financieras del Tolima-Colombia
title_full_unstemmed Satisfacción del cliente a los servicios crediticios ofertados por las cooperativas financieras del Tolima-Colombia
title_sort Satisfacción del cliente a los servicios crediticios ofertados por las cooperativas financieras del Tolima-Colombia
dc.creator.fl_str_mv Rubio Rodriguez, Gustavo Adolfo
Flórez Guzmán M.H.
Rodríguez Barrero, Mario Samuel
dc.contributor.author.none.fl_str_mv Rubio Rodriguez, Gustavo Adolfo
Flórez Guzmán M.H.
Rodríguez Barrero, Mario Samuel
dc.subject.spa.fl_str_mv cooperative sector
credit provision
experimental design
financial market
financial services
interest rate
quantitative analysis
service sector
strategic approach
Colombia
Tolima
topic cooperative sector
credit provision
experimental design
financial market
financial services
interest rate
quantitative analysis
service sector
strategic approach
Colombia
Tolima
description The credit services represent a multidimensional variable that influence the perception of value by the associates of the cooperative organizations. The main objective of this work is to establish the level of satisfaction of the associates of the financial cooperatives of the department of Tolima (Colombia), from the credit services that they offer. The research was developed under a quantitative approach; the scope is descriptive, with no experimental design. The population under study was constituted by eight (8) financial entities belonging to the cooperative sector. The instrument administered was the survey, which related factors such as the interest rate, the agility of the advisors, the credit requirements and the friendliness of the advisor. The most representative finding concerns the high degree of acceptance revealed by the cooperative members analyzed, which is the basis for making strategic decisions, not only from the marketing perspective, but at the corporate level. In order to reach a superlative level of positioning in the financial market, it is suggested to persist in the managerial techniques that have led to the achievements obtained in terms of user satisfaction. © 2018, Universidad del Zulia. All rights reserved.
publishDate 2018
dc.date.issued.none.fl_str_mv 2018
dc.date.accessioned.none.fl_str_mv 2021-12-16T22:15:43Z
dc.date.available.none.fl_str_mv 2021-12-16T22:15:43Z
dc.type.none.fl_str_mv Artículo
dc.type.coar.fl_str_mv http://purl.org/coar/resource_type/c_2df8fbb1
dc.type.coar.none.fl_str_mv http://purl.org/coar/resource_type/c_6501
dc.type.coarversion.none.fl_str_mv http://purl.org/coar/version/c_970fb48d4fbd8a85
dc.type.driver.none.fl_str_mv info:eu-repo/semantics/article
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dc.type.version.none.fl_str_mv info:eu-repo/semantics/publishedVersion
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status_str publishedVersion
dc.identifier.none.fl_str_mv https://doi.org/10.14718/revfinanzpolitecon.2017.9.2.6
http://www.scielo.org.co/scielo.php?script=sci_arttext&pid=S0121-750X2018000100048
dc.identifier.issn.spa.fl_str_mv 13159984
dc.identifier.uri.none.fl_str_mv https://hdl.handle.net/20.500.12494/41696
dc.identifier.bibliographicCitation.spa.fl_str_mv Rubio GA,Flórez MH,Rodríguez MS. Satisfacción del cliente a los servicios crediticios ofertados por las cooperativas financieras del Tolima-Colombia. Rev. Venez. Gerencia. 2018. 23. (83):p. 621-633. .
url https://doi.org/10.14718/revfinanzpolitecon.2017.9.2.6
http://www.scielo.org.co/scielo.php?script=sci_arttext&pid=S0121-750X2018000100048
https://hdl.handle.net/20.500.12494/41696
identifier_str_mv 13159984
Rubio GA,Flórez MH,Rodríguez MS. Satisfacción del cliente a los servicios crediticios ofertados por las cooperativas financieras del Tolima-Colombia. Rev. Venez. Gerencia. 2018. 23. (83):p. 621-633. .
dc.relation.ispartofjournal.spa.fl_str_mv REV VENEZ GERENC
dc.rights.accessrights.none.fl_str_mv info:eu-repo/semantics/closedAccess
dc.rights.coar.none.fl_str_mv http://purl.org/coar/access_right/c_14cb
eu_rights_str_mv closedAccess
rights_invalid_str_mv http://purl.org/coar/access_right/c_14cb
dc.format.extent.spa.fl_str_mv 633-621
dc.publisher.spa.fl_str_mv Universidad del Zulia
institution Universidad Cooperativa de Colombia
repository.name.fl_str_mv Repositorio Institucional Universidad Cooperativa de Colombia
repository.mail.fl_str_mv bdigital@metabiblioteca.com
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