To explore the software applications in revenue management and the impact of these pplications: based on a case study of upscale hotels in Bogotá
The aim of this study is to explore the software applications in revenue management and the impact of these applications based in a case study of upscale hotels in Bogota Colombia. A mixed methodological approach was applied based on semi- structure interviews and questionnaires. Findings show that...
- Autores:
-
Cárdenas Becerra, Xavier Camilo
- Tipo de recurso:
- Article of journal
- Fecha de publicación:
- 2014
- Institución:
- Universidad Externado de Colombia
- Repositorio:
- Biblioteca Digital Universidad Externado de Colombia
- Idioma:
- spa
- OAI Identifier:
- oai:bdigital.uexternado.edu.co:001/10121
- Acceso en línea:
- https://bdigital.uexternado.edu.co/handle/001/10121
https://doi.org/10.18601/01207555.n15.03
- Palabra clave:
- Rights
- openAccess
- License
- http://purl.org/coar/access_right/c_abf2
| Summary: | The aim of this study is to explore the software applications in revenue management and the impact of these applications based in a case study of upscale hotels in Bogota Colombia. A mixed methodological approach was applied based on semi- structure interviews and questionnaires. Findings show that the concept of rm is now starting to have relevance in Bogota. Nevertheless this area still has a lot to work because there is a lack of knowledge, or misunderstanding of the concept. |
|---|