Caracterización de dos experiencias exitosas de negocios inclusivos en Colombia.
The case report presented here reviews two experiences of successful inclusive business, which allow to highlight new trends in corporate social responsibility and its forms of hybridizing with other scientific fields such as the common good economy and corporate resilience. The methodology involved...
- Autores:
-
Latorre Iglesias, Edimer Leonardo
Díaz Areiza, Cindy Caterine
Plata Rangel, Angela María
Marín, Susana Paola
- Tipo de recurso:
- Article of investigation
- Fecha de publicación:
- 2015
- Institución:
- Universidad Sergio Arboleda
- Repositorio:
- Repositorio U. Sergio Arboleda
- Idioma:
- spa
- OAI Identifier:
- oai:repository.usergioarboleda.edu.co:11232/508
- Acceso en línea:
- https://doi.org/10.22518/16578953.288
http://hdl.handle.net/11232/508
- Palabra clave:
- Negocios - Aspectos sociales - Colombia - Estudio de casos
Responsabiblidad social de los negocios - Colombia - Estudio de casos
responsabilidad social empresarial
negocios inclusivos
responsabilidad social empresarial
economía del bien común
resiliencia empresarial
negocios en la base de la pirámide
inclusive business
corporate social responsibility
common good economy
corporate resilience
business at the base of the pyramid
- Rights
- openAccess
- License
- Atribución-NoComercial-SinDerivadas 2.5 Colombia (CC BY-NC-ND 2.5 CO)
| Summary: | The case report presented here reviews two experiences of successful inclusive business, which allow to highlight new trends in corporate social responsibility and its forms of hybridizing with other scientific fields such as the common good economy and corporate resilience. The methodology involved using qualitative and quantitative tools based on virtual ethnography to understand the peculiarities of two firms that make a difference in the way of doing business. |
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