Implementation model of Digital Transformation projects in Boutique Hotels

Digital transformation has become an imperative of competitiveness for companies. However, there is a knowledge gap on the subject mainly in countries like Colombia and more in industry sectors where the use of information technologies has traditionally been low. In these sectors, although they reco...

Full description

Autores:
Forero, Dayana
Salgado, Erick
Villa, J.L.
Tipo de recurso:
Fecha de publicación:
2020
Institución:
Universidad Tecnológica de Bolívar
Repositorio:
Repositorio Institucional UTB
Idioma:
spa
OAI Identifier:
oai:repositorio.utb.edu.co:20.500.12585/12210
Acceso en línea:
https://hdl.handle.net/20.500.12585/12210
Palabra clave:
Artificial Intelligence;
Agent Technology;
Knowledge Management
LEMB
Rights
openAccess
License
http://purl.org/coar/access_right/c_abf2
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dc.title.spa.fl_str_mv Implementation model of Digital Transformation projects in Boutique Hotels
dc.title.alternative.spa.fl_str_mv Modelo de implementación de proyectos de Transformación Digital en Hoteles Boutique
title Implementation model of Digital Transformation projects in Boutique Hotels
spellingShingle Implementation model of Digital Transformation projects in Boutique Hotels
Artificial Intelligence;
Agent Technology;
Knowledge Management
LEMB
title_short Implementation model of Digital Transformation projects in Boutique Hotels
title_full Implementation model of Digital Transformation projects in Boutique Hotels
title_fullStr Implementation model of Digital Transformation projects in Boutique Hotels
title_full_unstemmed Implementation model of Digital Transformation projects in Boutique Hotels
title_sort Implementation model of Digital Transformation projects in Boutique Hotels
dc.creator.fl_str_mv Forero, Dayana
Salgado, Erick
Villa, J.L.
dc.contributor.author.none.fl_str_mv Forero, Dayana
Salgado, Erick
Villa, J.L.
dc.subject.keywords.spa.fl_str_mv Artificial Intelligence;
Agent Technology;
Knowledge Management
topic Artificial Intelligence;
Agent Technology;
Knowledge Management
LEMB
dc.subject.armarc.none.fl_str_mv LEMB
description Digital transformation has become an imperative of competitiveness for companies. However, there is a knowledge gap on the subject mainly in countries like Colombia and more in industry sectors where the use of information technologies has traditionally been low. In these sectors, although they recognize the advantages and needs of adopting digital transformation, it is not clear how and where to start. This research aims to provide knowledge to decision makers on how to adopt and initiate such transformation, select and validate an implementation model for digital transformation projects. The validation of the model was carried out in a set of boutique hotels in the city of Cartagena. © 2020 Latin American and Caribbean Consortium of Engineering Institutions. All rights reserved.
publishDate 2020
dc.date.issued.none.fl_str_mv 2020
dc.date.accessioned.none.fl_str_mv 2023-07-19T21:21:17Z
dc.date.available.none.fl_str_mv 2023-07-19T21:21:17Z
dc.date.submitted.none.fl_str_mv 2023
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dc.type.driver.spa.fl_str_mv info:eu-repo/semantics/article
dc.type.hasversion.spa.fl_str_mv info:eu-repo/semantics/draft
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status_str draft
dc.identifier.citation.spa.fl_str_mv Forero, D., Salgado, E., & Villa Ramírez, J. L. (2020). Modelo de implementación de proyectos de Transformación Digital en Hoteles Boutique.
dc.identifier.uri.none.fl_str_mv https://hdl.handle.net/20.500.12585/12210
dc.identifier.doi.none.fl_str_mv 10.18687/LACCEI2020.1.1.517
dc.identifier.instname.spa.fl_str_mv Universidad Tecnológica de Bolívar
dc.identifier.reponame.spa.fl_str_mv Repositorio Universidad Tecnológica de Bolívar
identifier_str_mv Forero, D., Salgado, E., & Villa Ramírez, J. L. (2020). Modelo de implementación de proyectos de Transformación Digital en Hoteles Boutique.
10.18687/LACCEI2020.1.1.517
Universidad Tecnológica de Bolívar
Repositorio Universidad Tecnológica de Bolívar
url https://hdl.handle.net/20.500.12585/12210
dc.language.iso.spa.fl_str_mv spa
language spa
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dc.format.extent.none.fl_str_mv 11 páginas
dc.format.mimetype.spa.fl_str_mv application/pdf
dc.publisher.place.spa.fl_str_mv Cartagena de Indias
dc.source.spa.fl_str_mv Proceedings of the LACCEI international Multi-conference for Engineering, Education and Technology
institution Universidad Tecnológica de Bolívar
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spelling Forero, Dayana741ef1a8-a57f-4eaa-bfb2-e4b28c201c62Salgado, Erickb8212134-b406-4229-a945-a4a61fc56506Villa, J.L.7f838bea-e596-45e5-a1f2-6351e6af62992023-07-19T21:21:17Z2023-07-19T21:21:17Z20202023Forero, D., Salgado, E., & Villa Ramírez, J. L. (2020). Modelo de implementación de proyectos de Transformación Digital en Hoteles Boutique.https://hdl.handle.net/20.500.12585/1221010.18687/LACCEI2020.1.1.517Universidad Tecnológica de BolívarRepositorio Universidad Tecnológica de BolívarDigital transformation has become an imperative of competitiveness for companies. However, there is a knowledge gap on the subject mainly in countries like Colombia and more in industry sectors where the use of information technologies has traditionally been low. In these sectors, although they recognize the advantages and needs of adopting digital transformation, it is not clear how and where to start. This research aims to provide knowledge to decision makers on how to adopt and initiate such transformation, select and validate an implementation model for digital transformation projects. The validation of the model was carried out in a set of boutique hotels in the city of Cartagena. © 2020 Latin American and Caribbean Consortium of Engineering Institutions. All rights reserved.11 páginasapplication/pdfspaProceedings of the LACCEI international Multi-conference for Engineering, Education and TechnologyImplementation model of Digital Transformation projects in Boutique HotelsModelo de implementación de proyectos de Transformación Digital en Hoteles Boutiqueinfo:eu-repo/semantics/articleinfo:eu-repo/semantics/drafthttp://purl.org/coar/resource_type/c_6501http://purl.org/coar/version/c_b1a7d7d4d402bccehttp://purl.org/coar/resource_type/c_2df8fbb1Artificial Intelligence;Agent Technology;Knowledge ManagementLEMBinfo:eu-repo/semantics/openAccesshttp://purl.org/coar/access_right/c_abf2Cartagena de IndiasRenjen, P. (2019) Deloitte. Cited 13 times. 20 02 [En línea]. Available https://www2.deloitte.com/content/dam/Deloitte/co/Documents/aboutdeloitte/Revoluci%C3%B3n%204.0%20142201.pdfMercer, D. (2019) Strategy Analytics. Cited 2 times. 14 Abril [En línea]. Available https://www.strategyanalytics.com/access-services/devices/connectedhome/consumer-electronics/reports/report-detail/global-connected-andiot-device-forecast-update?slid=922353&spg=1del Val Román, J. L. (2016) Deusto 18 03 [En línea]. Available https://revistaingenieria.deusto.es/industria-4-0-la-transformacion-digitalde-la-industria/Leiva, E. A. Estrategias Nacionales de Ciberseguridad: Estudio Comparativo Basado en Enfoque Top-Down desde una Visión Global a una Visión Local (2015) Latinoamericana de Ingeniería de Software, pp. 161-176. Cited 4 times.Yoo, T., De Wysocki, M., Cumberland, A. (2018) Preparación digital de los países: Análisis para determinar la preparación digital y las intervenciones claves en los paísesPortafolio ¿Qué tan preparada está Colombia para la era digital? (2018) Portafolio 22 Junio(2016) Digital Disruption: What Is It and How Does It Impact Businesses? Oxford College of Marketing, 10 Diciembre [En línea]. Available https://blog.oxfordcollegeofmarketing.com/2016/02/22/what-is-digitaldisruption/Genzorova, T., Corejova, T., Stalmasekova, N. How digital transformation can influence business model, Case study for transport industry (2019) Transportation Research Procedia, 40, pp. 1053-1058. Cited 22 times. www.journals.elsevier.com/transportation-research-procedia doi: 10.1016/j.trpro.2019.07.147Becerra, J. No es la tecnología, son las personas (2017) Latin Trade SeptiembreSastre, D.M., Morillas, A.S., Cansado, M.N. Corporate culture: Keys to the lever for true digital transformation (2019) Prisma Social, (25), pp. 439-463. Cited 6 times. http://revistaprismasocial.es/article/view/2675/3177DeNisco, A. (2018) Why employees are the key to digital transformation success in the enterprise. Cited 2 times. 8 Enero [En línea]. Available https://www.techrepublic.com/article/why-employees-are-the-key-todigital-transformation-success-in-the-enterprise/Lam, C., Law, R. Readiness of upscale and luxury-branded hotels for digital transformation (2019) International Journal of Hospitality Management, 79, pp. 60-69. Cited 53 times. http://www.elsevier.com/locate/ijhosman doi: 10.1016/j.ijhm.2018.12.015Castro, A., Zaravarce, C. NIVEL DE PREPARACION DE LOS HOTELES 5 ESTRELLAS DE LA ISLA DE MARGARITA PARA COMPETIR EN LA ECONOMIA DIGITAL (2010) Saber, pp. 88-95. Cited 2 times. Universidad de OrienteBilgihan, A., Okumus, F., Nusair, K.K., Kwun, D.J.-W. Information technology applications and competitive advantage in hotel companies (2011) Journal of Hospitality and Tourism Technology, 2 (2), pp. 139-153. Cited 100 times. doi: 10.1108/17579881111154245Morosan, C. Toward an integrated model of adoption of mobile phones for purchasing ancillary services in air travel (Open Access) (2014) International Journal of Contemporary Hospitality Management, 26 (2), pp. 246-271. Cited 92 times. doi: 10.1108/IJCHM-11-2012-0221Phelan, K.V., Chen, H.-T., Haney, M. "Like" and "Check-in": How hotels utilize Facebook as an effective marketing tool (Open Access) (2013) Journal of Hospitality and Tourism Technology, 4 (2), pp. 134-154. Cited 59 times. doi: 10.1108/JHTT-Jul-2012-0020Cascales, Fuentes, Curiel LA INTERACCIÓN DE LOS HOTELES CON LAS REDES SOCIALES: UN ANÁLISIS DE LOS HOTELES DE CUATRO ESTRELLAS DE LA COMUNIDAD DE MADRID (ESPAÑA) (2017) Cuadernos de Turismo, pp. 131-148. Cited 12 times.von Leipzig, T., Gamp, M., Manz, D., Schöttle, K., Ohlhausen, P., Oosthuizen, G., Palm, D., (...), von Leipzig, K. Initialising Customer-orientated Digital Transformation in Enterprises (2017) Procedia Manufacturing, 8, pp. 517-524. Cited 120 times. http://www.journals.elsevier.com/procedia-manufacturing doi: 10.1016/j.promfg.2017.02.066Matt, C., Hess, T., Benlian, A. Digital Transformation Strategies (2015) Business and Information Systems Engineering, 57 (5), pp. 339-343. 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