Sustainability and women entrepreneurship through new business models: the case of microfranchises in post-peace agreement Colombia

Purpose – This study aims to analyze the establishment of sustainable microfranchises by women victims of the conflict (WVC) entrepreneurs who suffered the consequences and impacts of the longest-running internal conflict in the Americas. Additionally, this research seeks to underscore the transform...

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Autores:
Pérez-Morón, James Manuel
Thoene, Ulf
García Alonso, Roberto
Tipo de recurso:
Fecha de publicación:
2023
Institución:
Universidad Tecnológica de Bolívar
Repositorio:
Repositorio Institucional UTB
Idioma:
eng
OAI Identifier:
oai:repositorio.utb.edu.co:20.500.12585/12564
Acceso en línea:
https://hdl.handle.net/20.500.12585/12564
Palabra clave:
Sustainable Entrepreneurship
Entrepreneurship for Peace
Colombia
Microfranchise
Women Entrepreneurship
Base of the pyramid
Emprendimiento Sostenible
Emprendimiento por la Paz
Microfranquicia
Emprendimiento Femenino
Colombia
América Latina
Base de la Pirámide
Empreendedorismo Sustentável
Empreendedorismo pela Paz
Microfranquia
Empreendedorismo Feminino
Colômbia
América Latina
Base da Pirâmide
Tesauro UNESCO
LEMB
Rights
closedAccess
License
http://creativecommons.org/licenses/by-nc-nd/4.0/
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network_acronym_str UTB2
network_name_str Repositorio Institucional UTB
repository_id_str
dc.title.spa.fl_str_mv Sustainability and women entrepreneurship through new business models: the case of microfranchises in post-peace agreement Colombia
dc.title.alternative.spa.fl_str_mv Sostenibilidad y emprendimiento femenino a trav es de nuevos modelos de negocio: el caso de las microfranquicias en la colombia post-acuerdo de paz
Sustentabilidade e empreendedorismo feminino através de novos modelos de negócios: o caso das microfranquias na colômbia pós-acordo de paz
title Sustainability and women entrepreneurship through new business models: the case of microfranchises in post-peace agreement Colombia
spellingShingle Sustainability and women entrepreneurship through new business models: the case of microfranchises in post-peace agreement Colombia
Sustainable Entrepreneurship
Entrepreneurship for Peace
Colombia
Microfranchise
Women Entrepreneurship
Base of the pyramid
Emprendimiento Sostenible
Emprendimiento por la Paz
Microfranquicia
Emprendimiento Femenino
Colombia
América Latina
Base de la Pirámide
Empreendedorismo Sustentável
Empreendedorismo pela Paz
Microfranquia
Empreendedorismo Feminino
Colômbia
América Latina
Base da Pirâmide
Tesauro UNESCO
LEMB
title_short Sustainability and women entrepreneurship through new business models: the case of microfranchises in post-peace agreement Colombia
title_full Sustainability and women entrepreneurship through new business models: the case of microfranchises in post-peace agreement Colombia
title_fullStr Sustainability and women entrepreneurship through new business models: the case of microfranchises in post-peace agreement Colombia
title_full_unstemmed Sustainability and women entrepreneurship through new business models: the case of microfranchises in post-peace agreement Colombia
title_sort Sustainability and women entrepreneurship through new business models: the case of microfranchises in post-peace agreement Colombia
dc.creator.fl_str_mv Pérez-Morón, James Manuel
Thoene, Ulf
García Alonso, Roberto
dc.contributor.author.none.fl_str_mv Pérez-Morón, James Manuel
Thoene, Ulf
García Alonso, Roberto
dc.subject.keywords.spa.fl_str_mv Sustainable Entrepreneurship
Entrepreneurship for Peace
Colombia
Microfranchise
Women Entrepreneurship
Base of the pyramid
Emprendimiento Sostenible
Emprendimiento por la Paz
Microfranquicia
Emprendimiento Femenino
Colombia
América Latina
Base de la Pirámide
Empreendedorismo Sustentável
Empreendedorismo pela Paz
Microfranquia
Empreendedorismo Feminino
Colômbia
América Latina
Base da Pirâmide
topic Sustainable Entrepreneurship
Entrepreneurship for Peace
Colombia
Microfranchise
Women Entrepreneurship
Base of the pyramid
Emprendimiento Sostenible
Emprendimiento por la Paz
Microfranquicia
Emprendimiento Femenino
Colombia
América Latina
Base de la Pirámide
Empreendedorismo Sustentável
Empreendedorismo pela Paz
Microfranquia
Empreendedorismo Feminino
Colômbia
América Latina
Base da Pirâmide
Tesauro UNESCO
LEMB
dc.subject.armarc.none.fl_str_mv Tesauro UNESCO
LEMB
description Purpose – This study aims to analyze the establishment of sustainable microfranchises by women victims of the conflict (WVC) entrepreneurs who suffered the consequences and impacts of the longest-running internal conflict in the Americas. Additionally, this research seeks to underscore the transformative role of women entrepreneurs-for-peace (WE4P) in a post-peace agreement society. Design/methodology/approach – This study seeks to contribute to theory building on sustainable business models (SBMs) at the base of the pyramid (BoP) theory from a single case study of the Colombian microfranchise TechOil. The theoretical sampling process guided the selection of data sources, which include semi-structured interviews, company and microfranchise donors’ reports, websites and external expert interviews to support the findings. The research adopts a framework of intro-entrepreneurship characteristics, ambiance, organization and sustainability. Findings – TechOil offers a valuable case study for understanding how the phenomenon of microfranchise as an SBM spills over the BoP and promotes gender equality. The authors also developed a new SBM typology by extending the theory inductively. Practical implications – The paper highlights WE4P and introduces microfranchises as a new SBM typology, offering insights into policy, practice, and societal transformation in post-peace agreement zones. Originality/value – The issue of WVC entrepreneurs in post-peace agreement settings remains underreviewed and under-theorized. This study’s originality lies in introducing microfranchises as a new SBM typology, emphasizing the importance of gender equality and women’s roles in sustainable development and addressing the overlooked link between entrepreneurship and peace, contributing to global applicability.
publishDate 2023
dc.date.accessioned.none.fl_str_mv 2023-11-15T19:20:31Z
dc.date.available.none.fl_str_mv 2023-11-15T19:20:31Z
dc.date.issued.none.fl_str_mv 2023-10-02
dc.date.submitted.none.fl_str_mv 2023-11-15
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status_str publishedVersion
dc.identifier.citation.spa.fl_str_mv Pérez-Morón, J., Thoene, U. and García Alonso, R. (2023), "Sustainability and women entrepreneurship through new business models: the case of microfranchises in post-peace agreement Colombia", Management Research, Vol. ahead-of-print No. ahead-of-print. https://doi.org/10.1108/MRJIAM-04-2023-1407
dc.identifier.uri.none.fl_str_mv https://hdl.handle.net/20.500.12585/12564
dc.identifier.doi.none.fl_str_mv 10.1108/MRJIAM-04-2023-1407
dc.identifier.instname.spa.fl_str_mv Universidad Tecnológica de Bolívar
dc.identifier.reponame.spa.fl_str_mv Repositorio Universidad Tecnológica de Bolívar
identifier_str_mv Pérez-Morón, J., Thoene, U. and García Alonso, R. (2023), "Sustainability and women entrepreneurship through new business models: the case of microfranchises in post-peace agreement Colombia", Management Research, Vol. ahead-of-print No. ahead-of-print. https://doi.org/10.1108/MRJIAM-04-2023-1407
10.1108/MRJIAM-04-2023-1407
Universidad Tecnológica de Bolívar
Repositorio Universidad Tecnológica de Bolívar
url https://hdl.handle.net/20.500.12585/12564
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rights_invalid_str_mv http://creativecommons.org/licenses/by-nc-nd/4.0/
Attribution-NonCommercial-NoDerivatives 4.0 Internacional
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dc.coverage.spatial.none.fl_str_mv Colombia
dc.publisher.place.spa.fl_str_mv Cartagena de Indias
dc.publisher.sede.spa.fl_str_mv Campus Tecnológico
dc.publisher.discipline.spa.fl_str_mv Administración de Empresas
dc.source.spa.fl_str_mv Management Research. The Journal of the IberoAmerican Academy of Management
institution Universidad Tecnológica de Bolívar
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spelling Pérez-Morón, James Manuel8553015d-6996-41d8-89d3-6dae362dda58Thoene, Ulf20fd44ca-488f-4a34-803b-01b3e67d58d4García Alonso, Roberto7f09e30e-fc02-4e68-8915-1e3b2432638bColombia2023-11-15T19:20:31Z2023-11-15T19:20:31Z2023-10-022023-11-15Pérez-Morón, J., Thoene, U. and García Alonso, R. (2023), "Sustainability and women entrepreneurship through new business models: the case of microfranchises in post-peace agreement Colombia", Management Research, Vol. ahead-of-print No. ahead-of-print. https://doi.org/10.1108/MRJIAM-04-2023-1407https://hdl.handle.net/20.500.12585/1256410.1108/MRJIAM-04-2023-1407Universidad Tecnológica de BolívarRepositorio Universidad Tecnológica de BolívarPurpose – This study aims to analyze the establishment of sustainable microfranchises by women victims of the conflict (WVC) entrepreneurs who suffered the consequences and impacts of the longest-running internal conflict in the Americas. Additionally, this research seeks to underscore the transformative role of women entrepreneurs-for-peace (WE4P) in a post-peace agreement society. Design/methodology/approach – This study seeks to contribute to theory building on sustainable business models (SBMs) at the base of the pyramid (BoP) theory from a single case study of the Colombian microfranchise TechOil. The theoretical sampling process guided the selection of data sources, which include semi-structured interviews, company and microfranchise donors’ reports, websites and external expert interviews to support the findings. The research adopts a framework of intro-entrepreneurship characteristics, ambiance, organization and sustainability. Findings – TechOil offers a valuable case study for understanding how the phenomenon of microfranchise as an SBM spills over the BoP and promotes gender equality. The authors also developed a new SBM typology by extending the theory inductively. Practical implications – The paper highlights WE4P and introduces microfranchises as a new SBM typology, offering insights into policy, practice, and societal transformation in post-peace agreement zones. Originality/value – The issue of WVC entrepreneurs in post-peace agreement settings remains underreviewed and under-theorized. This study’s originality lies in introducing microfranchises as a new SBM typology, emphasizing the importance of gender equality and women’s roles in sustainable development and addressing the overlooked link between entrepreneurship and peace, contributing to global applicability.Objetivo – Este estudio tiene como objetivo analizar el establecimiento de micro franquicias sostenibles por parte de emprendedoras Víctimas del Conflicto (WVC, por sus siglas en ingles) que sufrieron las consecuencias e impactos del conflicto interno m as largo en América. Además, esta investigación busca resaltar el papel transformador de las mujeres emprendedoras por la paz (WE4P) en una sociedad posterior a un acuerdo de paz. Diseño/metodología/enfoque – Este estudio busca contribuir a la construcción de teoría sobre modelos de negocios sostenibles - SBM según la teoría de la Base de la Pirámide - BoP a partir de un estudio de caso único de la microfranquicia colombiana TechOil. El proceso de muestreo teórico guio la selección de fuentes de datos, que incluyen entrevistas semiestructuradas, informes de la empresa y donantes de microfranquicias, sitios web y entrevistas con expertos externos para respaldar los hallazgos. La investigación adopta un marco de características introemprendedoras, ambiente, organización y sostenibilidad. Hallazgos – TechOil ofrece un valioso estudio de caso para comprender como el fenómeno de la microfranquicia como SBM se extiende más allá de la BoP y promueve la igualdad de género. Los autores también desarrollaron una nueva tipología de SBM al extender la teoría de manera inductiva. Implicaciones – El artículo destaca a las WE4P e introduce las microfranquicias como una nueva tipología de SBM, ofreciendo ideas sobre política, practica y transformación social en zonas posteriores a un acuerdo de paz. Originalidad – El tema de las emprendedoras WVC en contextos posteriores a un acuerdo de paz sigue siendo poco estudiado y teorizado. La originalidad de este artículo radica en introducir las microfranquicias como una nueva tipología de SBM, enfatizando la importancia de la igualdad de g enero y el papel de las mujeres en el desarrollo sostenible, y abordando el vínculo pasado por alto entre el emprendimiento y la paz, contribuyendo a la aplicabilidad global.Objetivo – Este estudo tem como objetivo analisar o estabelecimento de microfranquias sustentáveis por empreendedoras Vítimas do Conflito (WVC) que sofreram as consequências e impactos do conflito interno mais longo das Américas. Al em disso, esta pesquisa busca destacar o papel transformador das mulheres empreendedoras pela paz (WE4P) em uma sociedade p os-acordo de paz. Desenho/metodologia/abordagem – Este estudo busca contribuir para a construção de teoria sobre modelos de negócios sustentáveis - SBM segundo a teoria da Base da Pirâmide - BoP a partir de um estudo de caso único da microfranquia colombiana TechOil. O processo de amostragem teórica orientou a seleção de fontes de dados, que incluem entrevistas semiestruturadas, relatórios da empresa e doadores de microfranquias, sites e entrevistas com especialistas externos para respaldar os achados. A pesquisa adota um quadro de características introempreendedoras, ambiente, organização e sustentabilidade. Achados – A TechOil oferece um valioso estudo de caso para entender como o fenômeno da microfranquia como SBM se estende além da BoP e promove a igualdade de gênero. Os autores também desenvolveram uma nova tipologia de SBM ao estender a teoria de forma indutiva. Implicações – O artigo destaca as WE4P e introduz as microfranquias como uma nova tipologia de SBM, oferecendo insights sobre política, prática e transformação social em zonas p os-acordo de paz. Originalidade – O tema das empreendedoras WVC em contextos p os-acordo de paz ainda e pouco estudado e pouco teorizado. A originalidade deste artigo reside em introduzir as microfranquias como uma nova tipologia de SBM, enfatizando a importância da igualdade de gênero e o papel das mulheres no desenvolvimento sustentável, e abordando o elo negligenciado entre empreendedorismo e paz, contribuindo para a aplicabilidade globalMinisterio de Ciencia, Tecnología e Innovación Colombia19 páginasapplication/pdfenghttp://creativecommons.org/licenses/by-nc-nd/4.0/info:eu-repo/semantics/closedAccessAttribution-NonCommercial-NoDerivatives 4.0 Internacionalhttp://purl.org/coar/access_right/c_14cbManagement Research. The Journal of the IberoAmerican Academy of ManagementSustainability and women entrepreneurship through new business models: the case of microfranchises in post-peace agreement ColombiaSostenibilidad y emprendimiento femenino a trav es de nuevos modelos de negocio: el caso de las microfranquicias en la colombia post-acuerdo de pazSustentabilidade e empreendedorismo feminino através de novos modelos de negócios: o caso das microfranquias na colômbia pós-acordo de pazinfo:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionhttp://purl.org/coar/resource_type/c_2df8fbb1http://purl.org/coar/version/c_970fb48d4fbd8a85Sustainable EntrepreneurshipEntrepreneurship for PeaceColombiaMicrofranchiseWomen EntrepreneurshipBase of the pyramidEmprendimiento SostenibleEmprendimiento por la PazMicrofranquiciaEmprendimiento FemeninoColombiaAmérica LatinaBase de la PirámideEmpreendedorismo SustentávelEmpreendedorismo pela PazMicrofranquiaEmpreendedorismo FemininoColômbiaAmérica LatinaBase da PirâmideTesauro UNESCOLEMBCartagena de IndiasCampus TecnológicoAdministración de EmpresasPúblico generalAlthalathini, D., Al-Dajani, H. and Apostolopoulos, N. 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