Low-Income Consumer Behavior: A Literature Review
Objective: The objective of this literature review is to present the theoretical bases to describe, analyze, and interpret the factors associated with the behavior of low-income consumers. Theoretical Framework: The literature review addresses the concepts of consumer behavior, the factors that infl...
- Autores:
-
Contreras-Velásquez, Julio César
Riaño-Garzón, Manuel
Londoño, José Albán
Hernández Ramírez, Jose Antonio
Puente Castro, Raquel
González Parias, Carlos Hernán
- Tipo de recurso:
- Fecha de publicación:
- 2024
- Institución:
- Universidad Simón Bolívar
- Repositorio:
- Repositorio Digital USB
- Idioma:
- eng
- OAI Identifier:
- oai:bonga.unisimon.edu.co:20.500.12442/16234
- Palabra clave:
- Comportamiento del Consumidor
Consumidor de bajos ingresos
Mercados de Subsistencia
Factores psicosociales
Factores culturales
Factores sociales
Consumer Behavior
Low-income Consumer
Subsistence Markets
Psychosocial Factors
Cultural Factors
Social Factors
Comportamento do Consumidor
Consumidor de Baixa Renda
Mercados de Subsistência
Fatores Psicossociais
Fatores Culturais, Fatores Sociais
- Rights
- openAccess
- License
- Attribution-NonCommercial-NoDerivs 3.0 United States