Propuesta para la consolidación del sector logístico en el marco de un mercado digital

Esta tesis propone una herramienta para el diseño de estrategias que permitan la madurez de operadores logísticos en la prestación de servicios de transporte en el contexto del mercado digital en Colombia, basado en los requerimientos identificados del consumidor y las capacidades de los actores inv...

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Autores:
Navarro Díaz, Nelson David
Tipo de recurso:
Fecha de publicación:
2020
Institución:
Universidad Nacional de Colombia
Repositorio:
Universidad Nacional de Colombia
Idioma:
spa
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oai:repositorio.unal.edu.co:unal/79353
Acceso en línea:
https://repositorio.unal.edu.co/handle/unal/79353
Palabra clave:
380 - Comercio , comunicaciones, transporte::381 - Comercio interno (Comercio doméstico)
Electronic commerce
Transporte
Comercio electrónico
Estrategias
Transporte
Colaboración
Evaluación
E-commerce
Strategies
Delivery
Collaboration
Evaluation
Comercio electrónico
Estrategias
Transporte
Colaboración
Evaluación
Comercio electrónico
Transport
Rights
openAccess
License
Atribución-NoComercial-SinDerivadas 4.0 Internacional
id UNACIONAL2_a23410a0a832c97f44ee02d979df1d89
oai_identifier_str oai:repositorio.unal.edu.co:unal/79353
network_acronym_str UNACIONAL2
network_name_str Universidad Nacional de Colombia
repository_id_str
dc.title.none.fl_str_mv Propuesta para la consolidación del sector logístico en el marco de un mercado digital
title Propuesta para la consolidación del sector logístico en el marco de un mercado digital
spellingShingle Propuesta para la consolidación del sector logístico en el marco de un mercado digital
380 - Comercio , comunicaciones, transporte::381 - Comercio interno (Comercio doméstico)
Electronic commerce
Transporte
Comercio electrónico
Estrategias
Transporte
Colaboración
Evaluación
E-commerce
Strategies
Delivery
Collaboration
Evaluation
Comercio electrónico
Estrategias
Transporte
Colaboración
Evaluación
Comercio electrónico
Transport
title_short Propuesta para la consolidación del sector logístico en el marco de un mercado digital
title_full Propuesta para la consolidación del sector logístico en el marco de un mercado digital
title_fullStr Propuesta para la consolidación del sector logístico en el marco de un mercado digital
title_full_unstemmed Propuesta para la consolidación del sector logístico en el marco de un mercado digital
title_sort Propuesta para la consolidación del sector logístico en el marco de un mercado digital
dc.creator.fl_str_mv Navarro Díaz, Nelson David
dc.contributor.advisor.none.fl_str_mv Castrellón Torres, Juan Pablo
dc.contributor.author.none.fl_str_mv Navarro Díaz, Nelson David
dc.subject.ddc.spa.fl_str_mv 380 - Comercio , comunicaciones, transporte::381 - Comercio interno (Comercio doméstico)
topic 380 - Comercio , comunicaciones, transporte::381 - Comercio interno (Comercio doméstico)
Electronic commerce
Transporte
Comercio electrónico
Estrategias
Transporte
Colaboración
Evaluación
E-commerce
Strategies
Delivery
Collaboration
Evaluation
Comercio electrónico
Estrategias
Transporte
Colaboración
Evaluación
Comercio electrónico
Transport
dc.subject.armarc.none.fl_str_mv Electronic commerce
dc.subject.ocde.none.fl_str_mv Transporte
dc.subject.proposal.none.fl_str_mv Comercio electrónico
Estrategias
Transporte
Colaboración
Evaluación
E-commerce
Strategies
Delivery
Collaboration
Evaluation
dc.subject.proposal.spa.fl_str_mv Comercio electrónico
Estrategias
Transporte
Colaboración
Evaluación
dc.subject.unesco.none.fl_str_mv Comercio electrónico
Transport
description Esta tesis propone una herramienta para el diseño de estrategias que permitan la madurez de operadores logísticos en la prestación de servicios de transporte en el contexto del mercado digital en Colombia, basado en los requerimientos identificados del consumidor y las capacidades de los actores involucrados en la cadena de suministro. Para este desarrollo se realizó una investigación en dos fases: una investigación descriptiva en la que por medio de información primaria y secundaria se caracterizaron las operaciones logísticas en este entorno y se establecieron los requerimientos necesarios para satisfacer las necesidades identificadas, y una segunda fase de investigación propositiva en la que se desarrolló un modelo de evaluación para las operaciones de e-commerce en la que se mide el estado actual de las operaciones y se compara con el estado ideal según este contexto. A partir de los hallazgos, se propuso un modelo de operación para los prestadores de servicios logísticos en Colombia. La propuesta metodológica se implementó en un caso aplicado en el que a través de una simulación se midieron los impactos en indicadores clave, con la obtención de reducciones en el tiempo de entrega en 58.3% del tiempo promedio de entrega inicial, y la reducción del costo de entrega del 23.9%.
publishDate 2020
dc.date.issued.none.fl_str_mv 2020
dc.date.accessioned.none.fl_str_mv 2021-03-12T19:47:27Z
dc.date.available.none.fl_str_mv 2021-03-12T19:47:27Z
dc.type.spa.fl_str_mv Trabajo de grado - Maestría
dc.type.driver.spa.fl_str_mv info:eu-repo/semantics/masterThesis
dc.type.version.spa.fl_str_mv info:eu-repo/semantics/acceptedVersion
dc.type.content.spa.fl_str_mv Text
dc.type.redcol.spa.fl_str_mv http://purl.org/redcol/resource_type/TM
status_str acceptedVersion
dc.identifier.uri.none.fl_str_mv https://repositorio.unal.edu.co/handle/unal/79353
url https://repositorio.unal.edu.co/handle/unal/79353
dc.language.iso.spa.fl_str_mv spa
language spa
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dc.rights.spa.fl_str_mv Derechos reservados - Universidad Nacional de Colombia
dc.rights.coar.fl_str_mv http://purl.org/coar/access_right/c_abf2
dc.rights.license.spa.fl_str_mv Atribución-NoComercial-SinDerivadas 4.0 Internacional
dc.rights.spa.spa.fl_str_mv Acceso abierto
dc.rights.uri.spa.fl_str_mv http://creativecommons.org/licenses/by-nc-nd/4.0/
dc.rights.accessrights.spa.fl_str_mv info:eu-repo/semantics/openAccess
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dc.publisher.spa.fl_str_mv Universidad Nacional de Colombia
dc.publisher.program.spa.fl_str_mv Bogotá - Ingeniería - Maestría en Ingeniería - Ingeniería Industrial
dc.publisher.faculty.spa.fl_str_mv Facultad de Ingeniería
dc.publisher.place.spa.fl_str_mv Bogotá
dc.publisher.branch.spa.fl_str_mv Universidad Nacional de Colombia - Sede Bogotá
institution Universidad Nacional de Colombia
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spelling Atribución-NoComercial-SinDerivadas 4.0 InternacionalDerechos reservados - Universidad Nacional de ColombiaAcceso abiertohttp://creativecommons.org/licenses/by-nc-nd/4.0/info:eu-repo/semantics/openAccesshttp://purl.org/coar/access_right/c_abf2Castrellón Torres, Juan Pablo01553930-63ac-48a9-9366-591d253004c9Navarro Díaz, Nelson David3c1d434b-9651-4f94-b6e5-9f0ba57133272021-03-12T19:47:27Z2021-03-12T19:47:27Z2020https://repositorio.unal.edu.co/handle/unal/79353Esta tesis propone una herramienta para el diseño de estrategias que permitan la madurez de operadores logísticos en la prestación de servicios de transporte en el contexto del mercado digital en Colombia, basado en los requerimientos identificados del consumidor y las capacidades de los actores involucrados en la cadena de suministro. Para este desarrollo se realizó una investigación en dos fases: una investigación descriptiva en la que por medio de información primaria y secundaria se caracterizaron las operaciones logísticas en este entorno y se establecieron los requerimientos necesarios para satisfacer las necesidades identificadas, y una segunda fase de investigación propositiva en la que se desarrolló un modelo de evaluación para las operaciones de e-commerce en la que se mide el estado actual de las operaciones y se compara con el estado ideal según este contexto. A partir de los hallazgos, se propuso un modelo de operación para los prestadores de servicios logísticos en Colombia. La propuesta metodológica se implementó en un caso aplicado en el que a través de una simulación se midieron los impactos en indicadores clave, con la obtención de reducciones en el tiempo de entrega en 58.3% del tiempo promedio de entrega inicial, y la reducción del costo de entrega del 23.9%.This thesis proposes a tool for designing of strategies to improve the process in the transportation service delivery in the context of Colombian digital market, based on the requirements identified by the costumer and the capacities of the involved actors in the supply chain. For this development a research has been made with two phases: a descriptive research which using primary and secondary information were characterized the logistic operations in this environment and the necessary requirements were stablished to satisfy the necessities identified, and a second phase of purposeful research which an evaluation model were developed for the e-commerce operations where the current state of the operations are measured and those are compared with the ideal state according to this context. Based on these findings, an operation model has been proposed for the logistic service delivery in Colombia. The methodological proposal has been implemented in a case applied which through a simulation were measured the impact on key indicators, with the obtention of delivery-time reduction in 58.3% compared with the initial average delivery-time, and the reduction of the delivery-cost of 23.9%.Proyecto de Investigación Intermodalidapp Inteligente: Sistema para la toma de decisiones en el transporte intermodal de productos agroalimentarios en el departamento de Cundinamarca, financiado en la convocatoria conjunta para proyectos de investigación entre la Universidad Nacional de Colombia y la Universidad de CundinamarcaMaestríaFinanciación para estudiante de posgrado en el marco del desarrollo del proyecto de investigaciónPartiendo de la necesidad del diseño de una estrategia, que cumpla las condiciones específicas del e-commerce en Colombia, el desarrollo de esta tesis se da en el marco de investigación de la Ilustración 9, por medio de una metodología de multifase mixta, en esta según (Creswwll, 2014); impera cuando se realizan diseño de estrategias donde se debe tener en cuenta el conocimiento del entorno con el fin de hacer una planeación a largo plazo de su implementación. 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Journal of Retailing and Consumer Services, 52. https://doi.org/10.1016/j.jretconser.2019.101911Propuesta para la consolidación del sector logístico en el marco de un mercado digitalUniversidad Nacional de ColombiaUniversidad de CundinamarcaORIGINAL1068390173.2021.pdf1068390173.2021.pdfapplication/pdf2679712https://repositorio.unal.edu.co/bitstream/unal/79353/4/1068390173.2021.pdfda3a5468809636d8c9facd4b73dc163bMD54LICENSElicense.txtlicense.txttext/plain; charset=utf-83964https://repositorio.unal.edu.co/bitstream/unal/79353/2/license.txtcccfe52f796b7c63423298c2d3365fc6MD52CC-LICENSElicense_rdflicense_rdfapplication/rdf+xml; charset=utf-81031https://repositorio.unal.edu.co/bitstream/unal/79353/3/license_rdf934f4ca17e109e0a05eaeaba504d7ce4MD53THUMBNAIL1068390173.2021.pdf.jpg1068390173.2021.pdf.jpgGenerated 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GVyZWNob3MgZGUgYXV0b3IgcXVlIGNvbmxsZXZlIGxhIGRpc3RyaWJ1Y2nDs24gZGUgZXN0b3MgYXJjaGl2b3MgeSBtZXRhZGF0b3MuCkFsIGhhY2VyIGNsaWMgZW4gZWwgc2lndWllbnRlIGJvdMOzbiwgdXN0ZWQgaW5kaWNhIHF1ZSBlc3TDoSBkZSBhY3VlcmRvIGNvbiBlc3RvcyB0w6lybWlub3MuCgpVTklWRVJTSURBRCBOQUNJT05BTCBERSBDT0xPTUJJQSAtIMOabHRpbWEgbW9kaWZpY2FjacOzbiAyNy8yMC8yMDIwCg==

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