Trend-based Design Research
This paper presents the main principles of the trend-based design research process as a tool for design innovation. It is based on the methods created, developed and implemented by the author throughout 20 years of applied professional, real-world experience and academic practice. It revolves around...
- Autores:
-
Becerra, Liliana
- Tipo de recurso:
- Article of journal
- Fecha de publicación:
- 2017
- Institución:
- Universidad Nacional de Colombia
- Repositorio:
- Universidad Nacional de Colombia
- Idioma:
- spa
- OAI Identifier:
- oai:repositorio.unal.edu.co:unal/68351
- Acceso en línea:
- https://repositorio.unal.edu.co/handle/unal/68351
http://bdigital.unal.edu.co/69384/
- Palabra clave:
- 71 Urbanismo y arte paisajístico / Landscaping and area planning
strategic design
trend-based strategy
design research
diseño estratégico
estrategia de tendencias
investigación de diseño
design estratégico
estratégia de tendências
pesquisa de design
- Rights
- openAccess
- License
- Atribución-NoComercial 4.0 Internacional
| Summary: | This paper presents the main principles of the trend-based design research process as a tool for design innovation. It is based on the methods created, developed and implemented by the author throughout 20 years of applied professional, real-world experience and academic practice. It revolves around utilizing trend research as a tool rather than as an end, to identify market directions and potential design opportunities, based on tangible manifestations of consumer behavior. |
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