Mejoramiento de la estrategia de abastecimiento mediante la gestión de la inteligencia de mercados en el sector hidrocarburos (upstream) de Colombia
En la industria de hidrocarburos, específicamente en el área del upstream, los procesos y la coordinación de Inteligencias de Mercado han gano un buen espacio. En Colombia compañías de origen extranjero han incorporado la cultura de conocer a mayor detalle y de manera formal el mercado en el cual se...
- Autores:
-
Herrera Castillo, Miguel Angel
- Tipo de recurso:
- http://purl.org/coar/version/c_b1a7d7d4d402bcce
- Fecha de publicación:
- 2016
- Institución:
- Universidad Industrial de Santander
- Repositorio:
- Repositorio UIS
- Idioma:
- spa
- OAI Identifier:
- oai:noesis.uis.edu.co:20.500.14071/34137
- Palabra clave:
- Mercado
Abastecimiento
Gerenciamiento
Costos
Negocios
Commodities
Adquisición
Ahorro
Compras Y Contratación.
In the hydrocarbon industry
specifically in the upstream area
Market Intelligence exercises processes and coordination have won a good space. In Colombia companies of foreign origin have incorporated the culture of knowing fully and formally the market in which there are the key players and recently has become a widespread trend of the operating companies
to the point of making such a formal exercise which is seen as a cornerstone in the formulation of the supply strategy of each company
providing market information and making permanent monitoring of new players
variations and price trends and potential suppliers or schemes acquisition of goods and services for the sustainable operation of each company. The aim of this paper is to provide an adjustable method to any organization to achieve manage their costs before challenging scenarios of the hydrocarbon industry by low international oil prices and consolidate synchronously performance and technical efficiency efforts with a high commercial and contractual expectation. Thus it is intended to achieve operational viability at any price scenario
especially when it has significant capital restrictions. In Colombia companies of foreign origin have incorporated the culture of knowing fully and formally the market in which there are the key players and recently has become a widespread trend of the operating companies
- Rights
- License
- Attribution-NonCommercial 4.0 International (CC BY-NC 4.0)