¿Los medios de comunicación en Colombia son una industria creadora de valor?
This article aims to examine whether the media sector in Colombia creates value. For that, an analysis of the financial performance for the period 2006-2011 is made using financial indicators that assess growth, efficiency, effectiveness, efficiency, economic value added, and market value added of t...
- Autores:
-
Rivera-Godoy, Jorge Alberto
Padilla-Ospina, Ana Milena
- Tipo de recurso:
- Article of journal
- Fecha de publicación:
- 2013
- Institución:
- Universidad Católica de Colombia
- Repositorio:
- RIUCaC - Repositorio U. Católica
- Idioma:
- spa
- OAI Identifier:
- oai:repository.ucatolica.edu.co:10983/18029
- Acceso en línea:
- https://hdl.handle.net/10983/18029
- Palabra clave:
- VALOR ECONÓMICO AGREGADO (EVA)
VALOR DE MERCADO AGREGADO
SECTOR DE MEDIOS DE COMUNICACIÓN
INDICADORES FINANCIEROS
EFICIENCIA
EFICACIA
EFECTIVIDAD
DESEMPEÑO FINANCIERO
- Rights
- openAccess
- License
- Derechos Reservados - Universidad Católica de Colombia, 2013
| Summary: | This article aims to examine whether the media sector in Colombia creates value. For that, an analysis of the financial performance for the period 2006-2011 is made using financial indicators that assess growth, efficiency, effectiveness, efficiency, economic value added, and market value added of this sector. It is found that this sector only creates value in one of the six years of study, showing a high dependence on the effectiveness with which the sector has managed administrative expenses and adjusting its capital structure in order to achieve a lower cost of capital. |
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