Propuesta de plan de marketing y modelo logístico para la empresa de confecciones grazia Colombia s.a.s de la ciudad de Tunja
This work aims to develop the basic concepts of Marketing and Logistics through the design of a marketing plan and logistics model for the company Grazia Colombia S.A.S, dedicated to the manufacture of swimwear.
- Autores:
-
Bravo Casallas, Yesica Mireya
Martínez Bernal, Lina Paola
- Tipo de recurso:
- Trabajo de grado de pregrado
- Fecha de publicación:
- 2022
- Institución:
- Universidad Antonio Nariño
- Repositorio:
- Repositorio UAN
- Idioma:
- spa
- OAI Identifier:
- oai:repositorio.uan.edu.co:123456789/7635
- Acceso en línea:
- http://repositorio.uan.edu.co/handle/123456789/7635
- Palabra clave:
- Marketing
logística
Marketing
logistics
- Rights
- openAccess
- License
- Attribution-NonCommercial-NoDerivatives 4.0 International (CC BY-NC-ND 4.0)
Summary: | This work aims to develop the basic concepts of Marketing and Logistics through the design of a marketing plan and logistics model for the company Grazia Colombia S.A.S, dedicated to the manufacture of swimwear. |
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