Plan De Negocio Para La Creación De Una Empresa De Licor Artesanal A Base De Uchuva

The purpose of this work is to define a business plan for the creation of a company for the production and marketing of artisanal liquor based on cape gooseberry as the main raw material. This business idea arises in response to the high demand for alcoholic beverages, promoting and emphasizing the...

Full description

Autores:
Castiblanco Ramírez, Lili Katherine
Tipo de recurso:
Trabajo de grado de pregrado
Fecha de publicación:
2023
Institución:
Universidad Antonio Nariño
Repositorio:
Repositorio UAN
Idioma:
spa
OAI Identifier:
oai:repositorio.uan.edu.co:123456789/9017
Acceso en línea:
http://repositorio.uan.edu.co/handle/123456789/9017
Palabra clave:
Licor artesanal
oportunidad
plan de negocio
rendimiento
viabilidad
658.31 C351
Viability
business plan
opportunity
performance
craft liquor
Rights
openAccess
License
Attribution-NonCommercial-NoDerivatives 4.0 International (CC BY-NC-ND 4.0)
Description
Summary:The purpose of this work is to define a business plan for the creation of a company for the production and marketing of artisanal liquor based on cape gooseberry as the main raw material. This business idea arises in response to the high demand for alcoholic beverages, promoting and emphasizing the recognition of the fruit as it is considered exotic, in addition to being cataloged as an endemic variety of Colombia due to its color, flavor, etc. To promote development in the countryside by generating more employment in the region and improving the conditions of small producers.