Innovación disruptiva: caso del sector autopartes en San Juan del Río
In this paper we present concepts of innovation and its relation to the competitiveness, the concept of disruptive innovation, and the types and theories of it, in order to apply these concepts to asmall auto parts sector companies in order to detect the type of innovation that is implemented and if...
- Autores:
-
Neri Vega, Jovita Georgina
Gonzáles Zarza, Rafael
- Tipo de recurso:
- Fecha de publicación:
- 2011
- Institución:
- Universidad Santo Tomás
- Repositorio:
- Universidad Santo Tomás
- Idioma:
- spa
- OAI Identifier:
- oai:repository.usta.edu.co:11634/36401
- Acceso en línea:
- http://revistas.ustabuca.edu.co/index.php/LEBRET/article/view/45
http://hdl.handle.net/11634/36401
- Palabra clave:
- Rights
- License
- Derechos de autor 2018 Revista Lebret
| Summary: | In this paper we present concepts of innovation and its relation to the competitiveness, the concept of disruptive innovation, and the types and theories of it, in order to apply these concepts to asmall auto parts sector companies in order to detect the type of innovation that is implemented and if there is disruption in its business model. Also demonstrate the potential ofdisruptive innovation by allowing small businesses to large companies move as leaders neglect to certain sectors of the market, which is used by small businesses that provide these sectors, products at a low price. |
|---|