Medición de la competitividad de los productores de cacao en una región de Santander – Colombia
This paper assesses the competitiveness of cocoa farmers in Santander Colombia, using Porter’s five forces model; for this purpose, the producers of the region of San Vicente del Carmen Chucurí and Chucurí (Santander, Colombia) were studied. The results show that the production of cocoa beans in rec...
- Autores:
-
Oliveros, Diana
- Tipo de recurso:
- Fecha de publicación:
- 2013
- Institución:
- Universidad Santo Tomás
- Repositorio:
- Repositorio Institucional USTA
- Idioma:
- spa
- OAI Identifier:
- oai:repository.usta.edu.co:11634/36448
- Acceso en línea:
- http://revistas.ustabuca.edu.co/index.php/LEBRET/article/view/832
http://hdl.handle.net/11634/36448
- Palabra clave:
- Rights
- License
- Derechos de autor 2018 Revista Lebret
| Summary: | This paper assesses the competitiveness of cocoa farmers in Santander Colombia, using Porter’s five forces model; for this purpose, the producers of the region of San Vicente del Carmen Chucurí and Chucurí (Santander, Colombia) were studied. The results show that the production of cocoa beans in recent years has become an unattractive investment for the productive activity because the large profit margins are running for the processors of the production chain. Moreover the cocoa farmers in the region face a major financial crisis due to the lack of productivity and competitiveness in the production of cocoa beans. |
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