El fenómeno de la responsabilidad social empresarial

This article will briefly outline the concept and the current regulations on the issue of Corporate Social Responsibility (CSR) globally. Also presents an initial idea of CSR and shows companies as a necessary strategy for economic, social and environmental sustainability approach. Submit for Corpor...

Full description

Autores:
Muñoz Mejía, Catalina
Pineda Galvis, Luz Adriana
Robayo Marín, Mariana Alejandra
Tipo de recurso:
Fecha de publicación:
2013
Institución:
Universidad de San Buenaventura
Repositorio:
Repositorio USB
Idioma:
spa
OAI Identifier:
oai:bibliotecadigital.usb.edu.co:10819/8753
Acceso en línea:
http://hdl.handle.net/10819/8753
Palabra clave:
Responsabilidad social empresarial
Direccionamiento estratégico
Filantropía
Ética
Corporate social responsibility
Strategic Management
Philanthropy
Ethics
Responsabilidad social
Estrategia empresarial
Rights
License
Atribución-NoComercial-SinDerivadas 2.5 Colombia
Description
Summary:This article will briefly outline the concept and the current regulations on the issue of Corporate Social Responsibility (CSR) globally. Also presents an initial idea of CSR and shows companies as a necessary strategy for economic, social and environmental sustainability approach. Submit for Corporate Social Responsibility and the process as the result of a comprehensive chain of actions involving all members of interest groups