Las Pymes y los Procesos de Internacionalización
The present article, explain in first place the why the SMEs do not have a process successful internationalization, to expose below, which are strategies and/or internationalization process with it accounts the SMEs for enter the international market, with the respective definitions, and then addres...
- Autores:
-
Diuza Montaño, Sindy Viviana
- Tipo de recurso:
- Fecha de publicación:
- 2016
- Institución:
- Universidad de San Buenaventura
- Repositorio:
- Repositorio USB
- Idioma:
- spa
- OAI Identifier:
- oai:bibliotecadigital.usb.edu.co:10819/3650
- Acceso en línea:
- http://hdl.handle.net/10819/3650
- Palabra clave:
- Estrategias de Internacionalización
Pymes
Exportación
Joint-Venture
Inversión Extranjera Directa
Investigación de Mercado
Internationalization strategies
Exports
Foreign investment direct
Investigation market
Microempresas
Estrategia empresarial
Estudio de caso
Exportaciones
Mercado de exportación
- Rights
- License
- Atribución-NoComercial-SinDerivadas 2.5 Colombia
| Summary: | The present article, explain in first place the why the SMEs do not have a process successful internationalization, to expose below, which are strategies and/or internationalization process with it accounts the SMEs for enter the international market, with the respective definitions, and then address the essential tool to use for this, which the investigation market. The development of this project will case practical of SMSs successfully in the process of internationalization, in order to demonstrate the strategic aspects company that develops and finally conclude. |
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