Competitividad de las PYME de la ciudad de Cartagena
This article seeks to demonstrate how the conditions of small and medium enterprises (SMEs) influence their competitiveness, in the city of Cartagena, through an analysis of existing markets and a comparison of the potential that each of them presents in terms of innovation, quality of its products,...
- Autores:
-
Osta Castillo, Carlos Eduardo
- Tipo de recurso:
- Fecha de publicación:
- 2018
- Institución:
- Universidad de San Buenaventura
- Repositorio:
- Repositorio USB
- Idioma:
- spa
- OAI Identifier:
- oai:bibliotecadigital.usb.edu.co:10819/6902
- Acceso en línea:
- http://hdl.handle.net/10819/6902
- Palabra clave:
- Competitividad
Valor agregado
Pequeñas y medianas empresas (Pyme)
Tesis - administración de negocios
Artículo de revisión para grado
Pymes - competitividad
Pequeña y mediana empresa - Cartagena (Colombia)
Pymes - Cartagena (Colombia)
Competitividad empresarial
- Rights
- License
- Atribución-NoComercial-SinDerivadas 2.5 Colombia
| Summary: | This article seeks to demonstrate how the conditions of small and medium enterprises (SMEs) influence their competitiveness, in the city of Cartagena, through an analysis of existing markets and a comparison of the potential that each of them presents in terms of innovation, quality of its products, services, training and motivation of its employees; because this can generate added value in their products and services and therefore increase competitiveness. The research is of a descriptive type and arises from the visible needs of the markets and the behavior of its officials. This research analyzes the competitiveness of SME in the city of Cartagena. |
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