Diseño de un plan de negocio para el desarrollo de la empresa la vida misma, en la ciudad de Cali
In Colombia , particularly in the city of Cali there a boom of new brands created by young ntrepreneurs who daily come to market fashion with fresh proposals but most of times with a low level of differentiation from existing brands on the market, which is why the Consumers are a big gap when it com...
- Autores:
-
Ramírez Buelvas, Flor María
Arcila González, Jessica Paulina
- Tipo de recurso:
- Fecha de publicación:
- 2014
- Institución:
- Universidad de San Buenaventura
- Repositorio:
- Repositorio USB
- Idioma:
- spa
- OAI Identifier:
- oai:bibliotecadigital.usb.edu.co:10819/3009
- Acceso en línea:
- http://hdl.handle.net/10819/3009
- Palabra clave:
- Multicultural
Único
Eclectic
Travel
Emprendimiento
Productos de marca
Diseño de vestidos
- Rights
- License
- http://purl.org/coar/access_right/c_abf2
| Summary: | In Colombia , particularly in the city of Cali there a boom of new brands created by young ntrepreneurs who daily come to market fashion with fresh proposals but most of times with a low level of differentiation from existing brands on the market, which is why the Consumers are a big gap when it comes to differentiating fashion. Therefore born LA VIDA MISMA, a brand that produces, manufactures and eclectic fashion markets based on a multicultural lifestyle garments exclusive, experimental patterns and designs in print and unique decorations. |
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