Análisis de las Relaciones Públicas del Instituto Departamental de Deportes y Recreación del Quindío Indeportes Quindío con los Grupos de Interés.
INDEPORTES QUINDÍO with the various sports leagues and the offices of the governor of Quindio during the two semesters of 2016. The research was held Quali-Cuantitaviva where the interview and survey were used as data collection instrument and thanks to these could give an answer to the question pos...
- Autores:
-
Salazar Vargas, Carolina
Hoyos Valencia, Nataly
Sierra Hoyos, Tatiana
- Tipo de recurso:
- Trabajo de grado de pregrado
- Fecha de publicación:
- 2016
- Institución:
- Universidad del Quindío
- Repositorio:
- Repositorio Universidad del Quindío
- Idioma:
- spa
- OAI Identifier:
- oai:bdigital.uniquindio.edu.co:001/430
- Acceso en línea:
- https://bdigital.uniquindio.edu.co/handle/001/430
- Palabra clave:
- Relaciones públicas
Ligas deportivas
Posicionamiento
Imagen Corporativa
- Rights
- openAccess
- License
- Derechos Reservados - Universidad del Quindío
| Summary: | INDEPORTES QUINDÍO with the various sports leagues and the offices of the governor of Quindio during the two semesters of 2016. The research was held Quali-Cuantitaviva where the interview and survey were used as data collection instrument and thanks to these could give an answer to the question posed in this research project. Finally it was concluded that INDEPORTES QUINDÍO presents major flaws in their public relations both with the agencies of the government as sports leagues, it is for this reason that in many cases the activities INDEPORTES QUINDÍO performed not have this. It is recommended to improve communication strategies and thus may greatly improve public relations with various related entities. |
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