Plan de Negocio para la fabricación y comercialización de calzado con plantillas ortopédicas para dama

Through this document, we will show the graduation project in the planning stage , which proposes a business plan for the manufacture and marketing of orthopedic footwear for women. It is a tool that will help implement the plan with appropriate planning for future business project by scheduling a business idea , in order to develop an accurate economic study in stages to identify the possibility and make projections to achieve the objectives . This document is the primary source for decision making stage of this research work , which implies that it is of great importance as an element in determining the best move that will allow the development of each one of the administrative areas. At the same time, this clearly shows the points to be developed in the investigation and subsequent implementation of the project , revealing the goals and motivations that were taken when this research started , the way is to impact the market , all kinds of footwear that will provide the public, the innovative point , the history of shoes, the main pathologies that occur in the feet for improper use of footwear, the results obtained in the investigation of the business plan development viability as well as social contribution to the community and the benefits received by women using this type of footwear with orthotics, as natural as possible.

• Autores: Salazar Lozano, Juan Carlos; Salazar Muñoz, William Andrés
• Tipo de recurso: Trabajo de grado de pregrado
• Fecha de publicación: 2013
• Institución: Universidad del Quindío
• Repositorio: Repositorio Universidad del Quindío
• Idioma: spa
• OAI Identifier: oai:bdigital.uniquindio.edu.co:001/1964
• Acceso en línea: https://bdigital.uniquindio.edu.co/handle/001/1964
• Palabra clave: Producción; Comercialización; Dama; Calzado
• Rights: openAccess
• License: Derechos Reservados - Universidad del Quindio, 2013