Diseño plataforma estratégica para la empresa Labrada Consultoría en la Ciudad de Hermosillo, Sonora, México

This project refers to the design of the strategic platform of the consulting Labrada Company, located in Hermosillo, Sonora, Mexico; In order to structure and define the internal processes and its focus. Besides, to set out objectives and formulate strategies that allow the improvement of operation...

Full description

Autores:
Marín Niebles, Juan David
Tipo de recurso:
Trabajo de grado de pregrado
Fecha de publicación:
2016
Institución:
Universidad del Quindío
Repositorio:
Repositorio Universidad del Quindío
Idioma:
spa
OAI Identifier:
oai:bdigital.uniquindio.edu.co:001/2829
Acceso en línea:
https://bdigital.uniquindio.edu.co/handle/001/2829
Palabra clave:
controlar
dirigir
Rights
closedAccess
License
Derechos Reservados - Universidad del Quindio
Description
Summary:This project refers to the design of the strategic platform of the consulting Labrada Company, located in Hermosillo, Sonora, Mexico; In order to structure and define the internal processes and its focus. Besides, to set out objectives and formulate strategies that allow the improvement of operation and reach goals, generating continue growth of the organization to be consolidated in the market. It should be noted that this process has been carry out in order to solve the problems that currently the organization presents. It is important to highlight that for the execution of the objectives and development of results, some management models such as porter's five forces, analysis P.E.S.T and FODA matrix , among others were taken into account and seen across the carreer and were a great support to achieve them.