Analysis of competitiveness in SMEs in the restaurant subsector in the city of Cúcuta, Colombia
The competitiveness of SMEs in the restaurant subsector of the city of Cúcuta (Colombia) is analyzed. The research has a quantitative approach and a non-experimental-transectional design. Twenty-five restaurants participated and a validated questionnaire was used. The findings show that the SMEs in...
- Autores:
-
CASADIEGO DUQUE, YAIR ROLANDO
rueda vera, gerson
Avendaño Castro, William Rodrigo
- Tipo de recurso:
- Article of journal
- Fecha de publicación:
- 2020
- Institución:
- Universidad Francisco de Paula Santander
- Repositorio:
- Repositorio Digital UFPS
- Idioma:
- eng
- OAI Identifier:
- oai:repositorio.ufps.edu.co:ufps/578
- Acceso en línea:
- http://repositorio.ufps.edu.co/handle/ufps/578
- Palabra clave:
- SMEs
restaurants
competitiveness
tertiary sector
strategy
- Rights
- openAccess
- License
- Atribución-NoComercial-SinDerivadas 4.0 Internacional (CC BY-NC-ND 4.0)
Summary: | The competitiveness of SMEs in the restaurant subsector of the city of Cúcuta (Colombia) is analyzed. The research has a quantitative approach and a non-experimental-transectional design. Twenty-five restaurants participated and a validated questionnaire was used. The findings show that the SMEs in the restaurant subsector are competitive at the regional level, although they need to improve in the control of process management and improvement plans. The sub-sector must remain within a conservative strategy with some modifications. |
---|