Plan de negocios para la creación de una plataforma tecnológica que permita el intercambio comercial entre productores colombianos de frutas tropicales y consumidores italianos
This degree project is based on the creation of a digital platform, which is based on generating commercial meetings of buyers and sellers of tropical fruits and vegetables, in order to amplify the marketing channels of Colombian producers, also attributing to the development of the different region...
- Autores:
-
García-Giraldo, Santiago
- Tipo de recurso:
- Tesis
- Fecha de publicación:
- 2022
- Institución:
- Universidad Católica de Oriente
- Repositorio:
- Repositorio UCO
- Idioma:
- OAI Identifier:
- oai:repositorio.uco.edu.co:20.500.13064/1582
- Acceso en línea:
- https://repositorio.uco.edu.co/handle/20.500.13064/1582
- Palabra clave:
- Plataforma digital
Encuentros comerciales
Compradores y Vendedores
Frutas y Verduras
Frutas tropicales
Digital platform
Business meetings
Buyers and Sellers
Fruits and Vegetables
Tropical Fruits
Comercio
Actividad comercial
Intercambios comerciales
Relaciones comerciales
Competencia económica
Análisis de mercado
Oferta y Demanda
Economía de mercado
- Rights
- License
- http://creativecommons.org/licenses/by/3.0/
Summary: | This degree project is based on the creation of a digital platform, which is based on generating commercial meetings of buyers and sellers of tropical fruits and vegetables, in order to amplify the marketing channels of Colombian producers, also attributing to the development of the different regions of the country and thus boosting the agricultural sector, in this way it is developed according to the manual for the development of business plans VENTURES. Addressing various topics such as the product or service, the work team, market plan, business system, risk analysis, implementation plan and financial plan, each of these sections seeks to give an objective purpose to the company in a logical manner, thus determining the viability of the company. |
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