Proposal for the design of a cultural tourism product. Case: Arboledas, Norte de Santander.

This article presents a research project aimed at designing a cultural tourism product for the municipality of Arboledas in the department of Norte de Santander, as a strategy to promote the community’s social and economic development, based on the tourism objectives at the national, departmental, a...

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Autores:
Tipo de recurso:
Fecha de publicación:
2021
Institución:
Universidad Pedagógica y Tecnológica de Colombia
Repositorio:
RiUPTC: Repositorio Institucional UPTC
Idioma:
spa
OAI Identifier:
oai:repositorio.uptc.edu.co:001/9935
Acceso en línea:
https://revistas.uptc.edu.co/index.php/semilleros_investigacion/article/view/12174
https://repositorio.uptc.edu.co/handle/001/9935
Palabra clave:
cultural tourism
cultural tourism product,
socio-economic development
turismo cultural
producto de turismo cultural
desarrollo socioeconómico
turismo cultural
produto turístico cultural
desenvolvimento socioeconômico
Rights
License
Derechos de autor 2021 Revista Habitus. Semilleros de investigación
Description
Summary:This article presents a research project aimed at designing a cultural tourism product for the municipality of Arboledas in the department of Norte de Santander, as a strategy to promote the community’s social and economic development, based on the tourism objectives at the national, departmental, and municipal contexts. This action research has a qualitative approach. The product design is carried out in four phases: the first is a diagnosis of potentiality; the second is a study of tourism inventories; the third is the establishment of product criteria; and lastly, there is the definition of the action plan. As a result, it is expected to establish a clear route for the entrepreneurs and investors to follow, as well as to promote tourism innovation processes in the territory.