Impulsive buying behavior of gay men in Barranquilla. An exploratory study in Barranquilla city (Colombia)

Several studies conducted by Luna and Helga Dittmar mark a relationshipbetween impulsive buying behavior and self discrepancies of the consumers.This study is based on studies conducted by Luna in Spain and Denegriin Chile, through the application of the consumption scale by Luna (2000) todescribe t...

Full description

Autores:
Mario Eduardo Giraldo Oliveros
Vanya Guadalupe Alvarado López
Tipo de recurso:
Fecha de publicación:
2011
Institución:
Universidad del Norte
Repositorio:
Repositorio Uninorte
Idioma:
spa
OAI Identifier:
oai:manglar.uninorte.edu.co:10584/4834
Acceso en línea:
http://rcientificas.uninorte.edu.co/index.php/pensamiento/article/view/3575
http://hdl.handle.net/10584/4834
Palabra clave:
Rights
License
http://purl.org/coar/access_right/c_abf2