The differentiation as organizations development tool. Case in the health sector- gyneco-obstetric service

This article aims to describe how the differentiation, as a competitive tool, can be Successfullyused to help to increase the organization development in a highly competitive environmenl. The topic isconsidered by taking as reference a study case in the health sector; speciftcalfy the gyneco-obstetr...

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Autores:
Camilo Antonio Mejía Reátiga
Tipo de recurso:
Fecha de publicación:
2011
Institución:
Universidad del Norte
Repositorio:
Repositorio Uninorte
Idioma:
spa
OAI Identifier:
oai:manglar.uninorte.edu.co:10584/4861
Acceso en línea:
http://rcientificas.uninorte.edu.co/index.php/pensamiento/article/view/3608
http://hdl.handle.net/10584/4861
Palabra clave:
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http://purl.org/coar/access_right/c_abf2
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spelling Camilo Antonio Mejía ReátigaBarranquilla2013-08-31T23:15:16Z2013-08-31T23:15:16Z2011-12-09http://rcientificas.uninorte.edu.co/index.php/pensamiento/article/view/3608http://hdl.handle.net/10584/4861This article aims to describe how the differentiation, as a competitive tool, can be Successfullyused to help to increase the organization development in a highly competitive environmenl. The topic isconsidered by taking as reference a study case in the health sector; speciftcalfy the gyneco-obstetric service(modality of water labour).The essential characteristics identifted as diffirentiating factors of service are presented. If they areused well, they would be an indicator of the Feasibility of the specific project: establishing the water labour service. Besides, the main results obtained in the research are shown, indentifying how in the case, service differentiation given by the intrinsic features of water labour modality is a determinant feasibility factor for creating this service as a strategic business unit in a previously established hospital in Barranquilla.Este trabajo busca describir cómo ladiferenciación, vista como herramienta competitiva,puede ser utiliza¿.a con éxito para ayudar a aumentar el desarrollo de las organizaciones enun entorno altamente competitivo. El tema se aborda tomando como referencia un casode estudio del se·:tor salud, particularmente el servicio de gineco-obstetricia (modalidadde parto en agua).Se presentan las características esenciales que fueron identificadas como factoresdiferenciadores del servicio y que aprovechándolas serian un indicador de la viabilidad delproyecto específico de establecer un servicio de parto en agua. Igualmente, se indican losprincipales resultados obtenidos en el proyecro de investigación y se identifica cómo eneste caso la diferenciación del servicio, dada por los atributos intrínsecos de la modalidadde parto en agua, es un factor determinante de la viabilidad de crear este servicio comouna unidad estratégica de negocio dentro de una clínica previamente establecida en laciudad de Barranquilla.application/pdfspaRevista científica Pensamiento y GestiónRevista científica Pensamiento y Gestión; No 17: Jul-Dic 2004instname:Universidad del Nortereponame:Repositorio Digital de la Universidad del NorteThe differentiation as organizations development tool. Case in the health sector- gyneco-obstetric serviceLa diferenciación como herramienta para el desarrollo de las organizaciones. El caso del sector salud - servicio de gineco-obstetriciaarticlepublishedVersionhttp://purl.org/coar/version/c_970fb48d4fbd8a85http://purl.org/coar/resource_type/c_6501http://purl.org/coar/access_right/c_abf210584/4861oai:172.16.14.36:10584/48612015-10-07 01:49:58.401Repositorio Digital de la Universidad del Nortemauribe@uninorte.edu.co
dc.title.none.fl_str_mv The differentiation as organizations development tool. Case in the health sector- gyneco-obstetric service
La diferenciación como herramienta para el desarrollo de las organizaciones. El caso del sector salud - servicio de gineco-obstetricia
title The differentiation as organizations development tool. Case in the health sector- gyneco-obstetric service
spellingShingle The differentiation as organizations development tool. Case in the health sector- gyneco-obstetric service
title_short The differentiation as organizations development tool. Case in the health sector- gyneco-obstetric service
title_full The differentiation as organizations development tool. Case in the health sector- gyneco-obstetric service
title_fullStr The differentiation as organizations development tool. Case in the health sector- gyneco-obstetric service
title_full_unstemmed The differentiation as organizations development tool. Case in the health sector- gyneco-obstetric service
title_sort The differentiation as organizations development tool. Case in the health sector- gyneco-obstetric service
dc.creator.fl_str_mv Camilo Antonio Mejía Reátiga
dc.contributor.author.none.fl_str_mv Camilo Antonio Mejía Reátiga
description This article aims to describe how the differentiation, as a competitive tool, can be Successfullyused to help to increase the organization development in a highly competitive environmenl. The topic isconsidered by taking as reference a study case in the health sector; speciftcalfy the gyneco-obstetric service(modality of water labour).The essential characteristics identifted as diffirentiating factors of service are presented. If they areused well, they would be an indicator of the Feasibility of the specific project: establishing the water labour service. Besides, the main results obtained in the research are shown, indentifying how in the case, service differentiation given by the intrinsic features of water labour modality is a determinant feasibility factor for creating this service as a strategic business unit in a previously established hospital in Barranquilla.
publishDate 2011
dc.date.issued.none.fl_str_mv 2011-12-09
dc.date.accessioned.none.fl_str_mv 2013-08-31T23:15:16Z
dc.date.available.none.fl_str_mv 2013-08-31T23:15:16Z
dc.type.none.fl_str_mv article
dc.type.coarversion.fl_str_mv http://purl.org/coar/version/c_970fb48d4fbd8a85
dc.type.coar.fl_str_mv http://purl.org/coar/resource_type/c_6501
dc.type.hasVersion.none.fl_str_mv publishedVersion
dc.identifier.other.none.fl_str_mv http://rcientificas.uninorte.edu.co/index.php/pensamiento/article/view/3608
dc.identifier.uri.none.fl_str_mv http://hdl.handle.net/10584/4861
url http://rcientificas.uninorte.edu.co/index.php/pensamiento/article/view/3608
http://hdl.handle.net/10584/4861
dc.language.iso.none.fl_str_mv spa
language spa
dc.relation.ispartof.none.fl_str_mv Revista científica Pensamiento y Gestión; No 17: Jul-Dic 2004
dc.rights.coar.fl_str_mv http://purl.org/coar/access_right/c_abf2
rights_invalid_str_mv http://purl.org/coar/access_right/c_abf2
dc.format.none.fl_str_mv application/pdf
dc.coverage.spatial.none.fl_str_mv Barranquilla
dc.publisher.none.fl_str_mv Revista científica Pensamiento y Gestión
publisher.none.fl_str_mv Revista científica Pensamiento y Gestión
dc.source.none.fl_str_mv instname:Universidad del Norte
reponame:Repositorio Digital de la Universidad del Norte
instname_str Universidad del Norte
institution Universidad del Norte
reponame_str Repositorio Digital de la Universidad del Norte
collection Repositorio Digital de la Universidad del Norte
repository.name.fl_str_mv Repositorio Digital de la Universidad del Norte
repository.mail.fl_str_mv mauribe@uninorte.edu.co
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