The agenda setting on facebook: Plebiscite campaign for peace in Colombia [La agenda setting en la red social Facebook: Campaña del plebiscito por la paz en Colombia]

This study examines the relation between the entities that set the agenda during the plebiscite campaign for peace in Colombia and the topic promoted on their official Facebook pages. In addition, it was analyzed whether the social interaction was influenced by the issue promoted in the official pag...

Full description

Autores:

Tipo de recurso:

Fecha de publicación:: 2018

Institución:: Universidad de Medellín

Repositorio:: Repositorio UDEM

Idioma:: spa

id	REPOUDEM2_fda4fad8e9004ef344554fed3787d7e0
oai_identifier_str	oai:repository.udem.edu.co:11407/4539
network_acronym_str	REPOUDEM2
network_name_str	Repositorio UDEM
repository_id_str
dc.title.spa.fl_str_mv	The agenda setting on facebook: Plebiscite campaign for peace in Colombia [La agenda setting en la red social Facebook: Campaña del plebiscito por la paz en Colombia]
title	The agenda setting on facebook: Plebiscite campaign for peace in Colombia [La agenda setting en la red social Facebook: Campaña del plebiscito por la paz en Colombia]
spellingShingle	The agenda setting on facebook: Plebiscite campaign for peace in Colombia [La agenda setting en la red social Facebook: Campaña del plebiscito por la paz en Colombia] Agenda setting; Empowerment; Mediatization; Networks; Social interaction
title_short	The agenda setting on facebook: Plebiscite campaign for peace in Colombia [La agenda setting en la red social Facebook: Campaña del plebiscito por la paz en Colombia]
title_full	The agenda setting on facebook: Plebiscite campaign for peace in Colombia [La agenda setting en la red social Facebook: Campaña del plebiscito por la paz en Colombia]
title_fullStr	The agenda setting on facebook: Plebiscite campaign for peace in Colombia [La agenda setting en la red social Facebook: Campaña del plebiscito por la paz en Colombia]
title_full_unstemmed	The agenda setting on facebook: Plebiscite campaign for peace in Colombia [La agenda setting en la red social Facebook: Campaña del plebiscito por la paz en Colombia]
title_sort	The agenda setting on facebook: Plebiscite campaign for peace in Colombia [La agenda setting en la red social Facebook: Campaña del plebiscito por la paz en Colombia]
dc.contributor.affiliation.spa.fl_str_mv	Universidad de Medellín, Medellín, Colombia
dc.subject.keyword.eng.fl_str_mv	Agenda setting; Empowerment; Mediatization; Networks; Social interaction
topic	Agenda setting; Empowerment; Mediatization; Networks; Social interaction
description	This study examines the relation between the entities that set the agenda during the plebiscite campaign for peace in Colombia and the topic promoted on their official Facebook pages. In addition, it was analyzed whether the social interaction was influenced by the issue promoted in the official pages as well as by the entity that set the agenda. The quantitative method was used and a sample from 58 posts, published by El Tiempo and El Colombiano newspapers, the Office of the High Commissioner for Peace and the Centro Democratico political party, was taken. In conclusion, it was found that there was a statistically significant relationhip between the entity that sets the agenda and the variables on the agenda referring to peace agreements, the end of the conflict, and the implementiation, verification and validation, which confirmed H1 of this study. Regarding H2 and H3, this study found that social interaction based on actions using like and share was not influenced by the topic of the agenda, but it was influenced by the entity setting it. In conclusion, the study shows that social networks are enabling counter-hegemonic and/or minority groups agendabuilding, configuring in this way a more diverse plural, and contradictory mediated public sphere. © 2018 Universidad de Caldas. All rights reserved.
publishDate	2018
dc.date.accessioned.none.fl_str_mv	2018-04-13T16:32:23Z
dc.date.available.none.fl_str_mv	2018-04-13T16:32:23Z
dc.date.created.none.fl_str_mv	2018
dc.type.eng.fl_str_mv	Review
dc.type.coarversion.fl_str_mv	http://purl.org/coar/version/c_970fb48d4fbd8a85
dc.type.coar.fl_str_mv	http://purl.org/coar/resource_type/c_efa0
dc.type.driver.none.fl_str_mv	info:eu-repo/semantics/review
dc.identifier.issn.none.fl_str_mv	17947111
dc.identifier.uri.none.fl_str_mv	http://hdl.handle.net/11407/4539
dc.identifier.doi.none.fl_str_mv	10.17151/kepes.2018.15.17.5
identifier_str_mv	17947111 10.17151/kepes.2018.15.17.5
url	http://hdl.handle.net/11407/4539
dc.language.iso.none.fl_str_mv	spa
language	spa
dc.relation.isversionof.spa.fl_str_mv	https://www.scopus.com/inward/record.uri?eid=2-s2.0-85042618063&doi=10.17151%2fkepes.2018.15.17.5&partnerID=40&md5=cdb113bda0454ccbe65a56e700a1834d
dc.relation.ispartofes.spa.fl_str_mv	Kepes
dc.relation.references.spa.fl_str_mv	Adamic, L., Glance, N., (2005) The Political Blogosphere and the 2004 Presidential Election, , http://goo.gl/XhkSIO; Alvídrez, S., Franco-Rodríguez, O., Estilo comunicativo súbito en Twitter: Efectos sobre la credibilidad y la participación cívica (2016) Comunicar, 24 (47), pp. 89-97; Arango, D., Con el 'No' en el plebiscito, ¿qué viene ahora en el proceso? (2016) El Tiempo, , http://goo.gl/7QJWvF, 2 de octubre de; Atwater, T., Fico, F., Pizante, G., Reporting on the state legislature: A case study of inter-media agenda-setting (1987) Newspaper Research Journal, 8 (2), pp. 53-61; Bekafigo, M.A., McBride, A., Who tweets about politics? Political participation of twitter users during the 2011. Gubernatorial elections (2013) Social Science Computer Review, 31 (5), pp. 625-643; Bekkers, V., New media, micromobilization, and political agenda-setting: Crossover efffects in political mobilization and media usage (2011) The Information Society, 27 (4), pp. 209-219; Benkler, Y., (2006) The Wealth of Networks: How Social Production Transforms Markets and Freedom, , New Haven, USA: Yale University Press; Bermúdez, P., Gallegos, A., (2011) Las Teorías de la Interacción Social en Los Estudios Sociológicos, , http://goo.gl/bH7qI1; Bettetini, G., (1996) La Convergencia Audiovisual, , Madrid, España: Cátedra; Castells, M., (2012) Redes de Indignación y Esperanza: Los Movimientos Sociales en la Era de Internet, , Madrid, España: Alianza Editorial; Chadwick, A., (2013) The Hybrid Media System: Politics and Power, , Oxford, England: Oxford University Press; (2016) Reporte de la Industria del Sector TIC, , http://goo.gl/ZgRDla; De Kerckhove, D., (1997) Connected Intelligence: The Arrival of the Web Society, , Toronto, Canada: Somerville House; Dekker, R., (2016) Policy in the Public Eye. Agenda-Setting and Framing Dynamics of Traditional and Social Media in Relation to Immigration and Integration Policies, , http://goo.gl/EzAkDn; (2016) Lea el Texto Completo y Definitivo del Acuerdo Final de Paz, , http://goo.gl/uGr5Ke, 26 de agosto de; (2016) Oficial: Esta Es la Pregunta para el Plebiscito Por la Paz, , http://goo.gl/GVMuXr, 30 de agosto de; (2016) Las Razones Por Las que el no Ganó en el Plebiscito, , http://goo.gl/RI7Zu5, 2 de octubre de; Fraser, N., (1997) Iustitia Interrupta. Reflexiones Críticas Desde la Posición "postsocialista", , Bogotá, Colombia: Siglo del Hombre Editores, Universidad de los Andes; García, R., Twitter y la teoría de la agenda-setting: Mensajes de la opinión pública digital (2014) Estudios Sobre el Mensaje Periodístico, 20 (1), pp. 249-265; García-Galera, M.C., Del-Hoyo-Hurtado, M., Fernández-Muñoz, C., Jóvenes comprometidos en la Red: El papel de las redes sociales en la participación social activa (2014) Comunicar, 22 (43), pp. 35-43; Harlow, S., Guo, L., Will the revolution be tweeted or facebooked? Using digital communication tools in immigrant activism (2014) Journal of Computer-Mediated Communication, 19 (3), pp. 463-478; Hernández-Sampieri, R., Fernández-Collado, C., Baptista-Lucio, P., (2008) Metodología de la Investigación, , Ciudad de México, México: McGraw-Hill; Hjarvard, S., (2013) The Mediatization of Culture and Society, , Milton Park, England: Routledge; Holton, A.E., Baek, K., Coddington, M., Yaschur, C., Seeking and sharing motivations for linking on twitter (2014) Communication Research Reports, 31 (1), pp. 33-40; Houston, J.B., Tweeting during presidential debates: Effect on candidate evaluations and debate attitudes (2013) Argumentation and Advocacy, 49, pp. 301-311; Jenkins, H., (2008) Convergence Culture: Where Old and New Media Collide, , New York, USA: New York University Press; Kavanaugh, A.L., Social media use by government: From the routine to the critical (2012) Government Information Quarterly, 29 (4), pp. 480-491; Kim, Y., Hsu, S.H., Gil-De-Zúñiga, H., Influence of social media use on discussion network heterogeneity and civic engagement: The moderating role of personality traits (2013) Journal of Communication, 63 (3), pp. 498-516; Lazares, C., La teoría de las redes sociales (1996) Papers, 48, pp. 103-126; Lister, M., (2003) New Media: A Critical Introduction, , London, England: Routledge; Manovich, L., (2001) The Language of New Media, , Cambridge, USA: MIT Press; Marcos, A., El voto evangélico, clave en la Victoria del 'no' en el plebiscito de Colombia (2016) El País, , http://goo.gl/ofsmlp, 12 de octubre de; McCombs, M., (2004) Setting the Agenda: The Mass Media and the Public Opinion, , Cambridge, USA: Polity Press; McCombs, M., Shaw, D., The agenda setting function of mass media (1972) Public Opinion Quarterly, 36, pp. 176-187; Paris, C., Wan, S., Listening to the community: Social media monitoring tasks for improving government services (2011) Proceeding, pp. 2095-2100; Park, C.S., Does twitter motivate involvement in politics? Tweeting, opinion leadership, and political engagement (2013) Computers in Human Behavior, 29 (4), pp. 1641-1648; Reese, S.D., The framing project: A bridging model for media research revisited (2007) Journal of Communication, 57 (1), pp. 148-154; Reese, S.D., Danielian, L.H., Intermedia influence and the drug issue: Converging on cocaine (1989) Communication Campaigns About Drugs: Government, Media and the Public, pp. 47-66. , P. Shoemaker (Ed.) Hillside, USA: Lawrence Erlbaum Associates; Rincón, W., Redes sociales en el plebiscito: El fenómeno del yo con yo (2016) Revista Semana, , http://goo.gl/rqR9eW, 4 de octubre de; Roberts, M., Wanta, W., Dzwo, T., Agenda setting and issue salience online (2002) Communication Research, 29 (4), pp. 452-465; Sánchez, O.A., Los 28 días de una campaña relámpago (2016) El Colombiano, p. 8. , 4 de septiembre de; Scolari, C., (2008) Hipermediaciones. Elementos para Una Teoría de la Comunicación Digital Interactiva, , Barcelona, España: Gedisa; Scott, D.T., (2005) Tempests of the Blogosphere: Presidential Campaign Stories that Failed to Ignite Mainstream Media, , http://citeseerx.ist.psu.edu/messages/downloadsexceeded.html; Siu, W., Source agenda setting: Inter media influence in the food safety scandal (2010) Journal of Communication Research, 1 (4), pp. 355-381; Skogerbø, E., Krumsvik, A.H., Newspapers, facebook and twitter (2015) Journalism Practice, 9 (3), pp. 350-366; Stieglitz, S., Dang-Xuan, L., Social media and political communication: A social media analytical framework (2013) Social Network Analysis and Mining, 3 (4), pp. 1277-1291; Stieglitz, S., Brockmann, T., Dang-Xuan, L., (2012) Usage of Social Media for Political Communication, , http://goo.gl/y2v8Xb.campana, del plebiscito por la paz en Colombia; (2016) Plebiscito de Paz Consigue Más de 2 Millones de Menciones en Redes Sociales, , http://goo.gl/o5QTWs; Vliegenthart, R., Walgrave, S., The contingency of intermedia agenda setting: A longitudinal study in Belgium (2008) Journalism & Mass Communication Quarterly, 85 (4), pp. 860-877; Zeng, D., Social media analytics and intelligence (2010) IEEE IntellSyst, 25 (6), pp. 13-16
dc.rights.coar.fl_str_mv	http://purl.org/coar/access_right/c_16ec
rights_invalid_str_mv	http://purl.org/coar/access_right/c_16ec
dc.publisher.spa.fl_str_mv	Universidad de Caldas
dc.publisher.faculty.spa.fl_str_mv	Facultad de Comunicación Facultad de Ciencias Sociales y Humanas
dc.source.spa.fl_str_mv	Scopus
institution	Universidad de Medellín
repository.name.fl_str_mv	Repositorio Institucional Universidad de Medellin
repository.mail.fl_str_mv	repositorio@udem.edu.co
_version_	1814159169530363904
spelling	2018-04-13T16:32:23Z2018-04-13T16:32:23Z201817947111http://hdl.handle.net/11407/453910.17151/kepes.2018.15.17.5This study examines the relation between the entities that set the agenda during the plebiscite campaign for peace in Colombia and the topic promoted on their official Facebook pages. In addition, it was analyzed whether the social interaction was influenced by the issue promoted in the official pages as well as by the entity that set the agenda. The quantitative method was used and a sample from 58 posts, published by El Tiempo and El Colombiano newspapers, the Office of the High Commissioner for Peace and the Centro Democratico political party, was taken. In conclusion, it was found that there was a statistically significant relationhip between the entity that sets the agenda and the variables on the agenda referring to peace agreements, the end of the conflict, and the implementiation, verification and validation, which confirmed H1 of this study. Regarding H2 and H3, this study found that social interaction based on actions using like and share was not influenced by the topic of the agenda, but it was influenced by the entity setting it. In conclusion, the study shows that social networks are enabling counter-hegemonic and/or minority groups agendabuilding, configuring in this way a more diverse plural, and contradictory mediated public sphere. © 2018 Universidad de Caldas. All rights reserved.spaUniversidad de CaldasFacultad de ComunicaciónFacultad de Ciencias Sociales y Humanashttps://www.scopus.com/inward/record.uri?eid=2-s2.0-85042618063&doi=10.17151%2fkepes.2018.15.17.5&partnerID=40&md5=cdb113bda0454ccbe65a56e700a1834dKepesAdamic, L., Glance, N., (2005) The Political Blogosphere and the 2004 Presidential Election, , http://goo.gl/XhkSIO; Alvídrez, S., Franco-Rodríguez, O., Estilo comunicativo súbito en Twitter: Efectos sobre la credibilidad y la participación cívica (2016) Comunicar, 24 (47), pp. 89-97; Arango, D., Con el 'No' en el plebiscito, ¿qué viene ahora en el proceso? (2016) El Tiempo, , http://goo.gl/7QJWvF, 2 de octubre de; Atwater, T., Fico, F., Pizante, G., Reporting on the state legislature: A case study of inter-media agenda-setting (1987) Newspaper Research Journal, 8 (2), pp. 53-61; Bekafigo, M.A., McBride, A., Who tweets about politics? Political participation of twitter users during the 2011. Gubernatorial elections (2013) Social Science Computer Review, 31 (5), pp. 625-643; Bekkers, V., New media, micromobilization, and political agenda-setting: Crossover efffects in political mobilization and media usage (2011) The Information Society, 27 (4), pp. 209-219; Benkler, Y., (2006) The Wealth of Networks: How Social Production Transforms Markets and Freedom, , New Haven, USA: Yale University Press; Bermúdez, P., Gallegos, A., (2011) Las Teorías de la Interacción Social en Los Estudios Sociológicos, , http://goo.gl/bH7qI1; Bettetini, G., (1996) La Convergencia Audiovisual, , Madrid, España: Cátedra; Castells, M., (2012) Redes de Indignación y Esperanza: Los Movimientos Sociales en la Era de Internet, , Madrid, España: Alianza Editorial; Chadwick, A., (2013) The Hybrid Media System: Politics and Power, , Oxford, England: Oxford University Press; (2016) Reporte de la Industria del Sector TIC, , http://goo.gl/ZgRDla; De Kerckhove, D., (1997) Connected Intelligence: The Arrival of the Web Society, , Toronto, Canada: Somerville House; Dekker, R., (2016) Policy in the Public Eye. Agenda-Setting and Framing Dynamics of Traditional and Social Media in Relation to Immigration and Integration Policies, , http://goo.gl/EzAkDn; (2016) Lea el Texto Completo y Definitivo del Acuerdo Final de Paz, , http://goo.gl/uGr5Ke, 26 de agosto de; (2016) Oficial: Esta Es la Pregunta para el Plebiscito Por la Paz, , http://goo.gl/GVMuXr, 30 de agosto de; (2016) Las Razones Por Las que el no Ganó en el Plebiscito, , http://goo.gl/RI7Zu5, 2 de octubre de; Fraser, N., (1997) Iustitia Interrupta. Reflexiones Críticas Desde la Posición "postsocialista", , Bogotá, Colombia: Siglo del Hombre Editores, Universidad de los Andes; García, R., Twitter y la teoría de la agenda-setting: Mensajes de la opinión pública digital (2014) Estudios Sobre el Mensaje Periodístico, 20 (1), pp. 249-265; García-Galera, M.C., Del-Hoyo-Hurtado, M., Fernández-Muñoz, C., Jóvenes comprometidos en la Red: El papel de las redes sociales en la participación social activa (2014) Comunicar, 22 (43), pp. 35-43; Harlow, S., Guo, L., Will the revolution be tweeted or facebooked? Using digital communication tools in immigrant activism (2014) Journal of Computer-Mediated Communication, 19 (3), pp. 463-478; Hernández-Sampieri, R., Fernández-Collado, C., Baptista-Lucio, P., (2008) Metodología de la Investigación, , Ciudad de México, México: McGraw-Hill; Hjarvard, S., (2013) The Mediatization of Culture and Society, , Milton Park, England: Routledge; Holton, A.E., Baek, K., Coddington, M., Yaschur, C., Seeking and sharing motivations for linking on twitter (2014) Communication Research Reports, 31 (1), pp. 33-40; Houston, J.B., Tweeting during presidential debates: Effect on candidate evaluations and debate attitudes (2013) Argumentation and Advocacy, 49, pp. 301-311; Jenkins, H., (2008) Convergence Culture: Where Old and New Media Collide, , New York, USA: New York University Press; Kavanaugh, A.L., Social media use by government: From the routine to the critical (2012) Government Information Quarterly, 29 (4), pp. 480-491; Kim, Y., Hsu, S.H., Gil-De-Zúñiga, H., Influence of social media use on discussion network heterogeneity and civic engagement: The moderating role of personality traits (2013) Journal of Communication, 63 (3), pp. 498-516; Lazares, C., La teoría de las redes sociales (1996) Papers, 48, pp. 103-126; Lister, M., (2003) New Media: A Critical Introduction, , London, England: Routledge; Manovich, L., (2001) The Language of New Media, , Cambridge, USA: MIT Press; Marcos, A., El voto evangélico, clave en la Victoria del 'no' en el plebiscito de Colombia (2016) El País, , http://goo.gl/ofsmlp, 12 de octubre de; McCombs, M., (2004) Setting the Agenda: The Mass Media and the Public Opinion, , Cambridge, USA: Polity Press; McCombs, M., Shaw, D., The agenda setting function of mass media (1972) Public Opinion Quarterly, 36, pp. 176-187; Paris, C., Wan, S., Listening to the community: Social media monitoring tasks for improving government services (2011) Proceeding, pp. 2095-2100; Park, C.S., Does twitter motivate involvement in politics? Tweeting, opinion leadership, and political engagement (2013) Computers in Human Behavior, 29 (4), pp. 1641-1648; Reese, S.D., The framing project: A bridging model for media research revisited (2007) Journal of Communication, 57 (1), pp. 148-154; Reese, S.D., Danielian, L.H., Intermedia influence and the drug issue: Converging on cocaine (1989) Communication Campaigns About Drugs: Government, Media and the Public, pp. 47-66. , P. Shoemaker (Ed.) Hillside, USA: Lawrence Erlbaum Associates; Rincón, W., Redes sociales en el plebiscito: El fenómeno del yo con yo (2016) Revista Semana, , http://goo.gl/rqR9eW, 4 de octubre de; Roberts, M., Wanta, W., Dzwo, T., Agenda setting and issue salience online (2002) Communication Research, 29 (4), pp. 452-465; Sánchez, O.A., Los 28 días de una campaña relámpago (2016) El Colombiano, p. 8. , 4 de septiembre de; Scolari, C., (2008) Hipermediaciones. Elementos para Una Teoría de la Comunicación Digital Interactiva, , Barcelona, España: Gedisa; Scott, D.T., (2005) Tempests of the Blogosphere: Presidential Campaign Stories that Failed to Ignite Mainstream Media, , http://citeseerx.ist.psu.edu/messages/downloadsexceeded.html; Siu, W., Source agenda setting: Inter media influence in the food safety scandal (2010) Journal of Communication Research, 1 (4), pp. 355-381; Skogerbø, E., Krumsvik, A.H., Newspapers, facebook and twitter (2015) Journalism Practice, 9 (3), pp. 350-366; Stieglitz, S., Dang-Xuan, L., Social media and political communication: A social media analytical framework (2013) Social Network Analysis and Mining, 3 (4), pp. 1277-1291; Stieglitz, S., Brockmann, T., Dang-Xuan, L., (2012) Usage of Social Media for Political Communication, , http://goo.gl/y2v8Xb.campana, del plebiscito por la paz en Colombia; (2016) Plebiscito de Paz Consigue Más de 2 Millones de Menciones en Redes Sociales, , http://goo.gl/o5QTWs; Vliegenthart, R., Walgrave, S., The contingency of intermedia agenda setting: A longitudinal study in Belgium (2008) Journalism & Mass Communication Quarterly, 85 (4), pp. 860-877; Zeng, D., Social media analytics and intelligence (2010) IEEE IntellSyst, 25 (6), pp. 13-16ScopusThe agenda setting on facebook: Plebiscite campaign for peace in Colombia [La agenda setting en la red social Facebook: Campaña del plebiscito por la paz en Colombia]Reviewinfo:eu-repo/semantics/reviewhttp://purl.org/coar/version/c_970fb48d4fbd8a85http://purl.org/coar/resource_type/c_efa0Universidad de Medellín, Medellín, ColombiaHernández I.N.R., Pérez-Marín M., Puente S.M.Hernández, I.N.R., Universidad de Medellín, Medellín, Colombia; Pérez-Marín, M., Universidad de Medellín, Medellín, Colombia; Puente, S.M., Universidad de Medellín, Medellín, ColombiaAgenda setting; Empowerment; Mediatization; Networks; Social interactionThis study examines the relation between the entities that set the agenda during the plebiscite campaign for peace in Colombia and the topic promoted on their official Facebook pages. In addition, it was analyzed whether the social interaction was influenced by the issue promoted in the official pages as well as by the entity that set the agenda. The quantitative method was used and a sample from 58 posts, published by El Tiempo and El Colombiano newspapers, the Office of the High Commissioner for Peace and the Centro Democratico political party, was taken. In conclusion, it was found that there was a statistically significant relationhip between the entity that sets the agenda and the variables on the agenda referring to peace agreements, the end of the conflict, and the implementiation, verification and validation, which confirmed H1 of this study. Regarding H2 and H3, this study found that social interaction based on actions using like and share was not influenced by the topic of the agenda, but it was influenced by the entity setting it. In conclusion, the study shows that social networks are enabling counter-hegemonic and/or minority groups agendabuilding, configuring in this way a more diverse plural, and contradictory mediated public sphere. © 2018 Universidad de Caldas. All rights reserved.http://purl.org/coar/access_right/c_16ec11407/4539oai:repository.udem.edu.co:11407/45392020-05-27 17:35:35.549Repositorio Institucional Universidad de Medellinrepositorio@udem.edu.co

The agenda setting on facebook: Plebiscite campaign for peace in Colombia [La agenda setting en la red social Facebook: Campaña del plebiscito por la paz en Colombia]

Publicaciones similares