Diseño de una estrategia de comunicación como apoyo a las actividades de divulgación para el proyecto Campus Sostenible de la Universidad Autónoma de Occidente
The protection and care of the environment and natural resources have been presenting a growing importance in the development and recreation of organizations and companies around the world, which has come hand in hand with the social responsibility that is found sketched within the guidelines of the...
- Autores:
-
Rojas Aldana, Daniela
Ruíz Alvarez, Gissel Vanessa
- Tipo de recurso:
- Trabajo de grado de pregrado
- Fecha de publicación:
- 2018
- Institución:
- Universidad Autónoma de Occidente
- Repositorio:
- RED: Repositorio Educativo Digital UAO
- Idioma:
- spa
- OAI Identifier:
- oai:red.uao.edu.co:10614/10126
- Acceso en línea:
- http://hdl.handle.net/10614/10126
- Palabra clave:
- Comunicación Social y Periodismo
Estrategia de comunicación
Comunicación organizacional
Campus Sostenible Universidad Autónoma de Occidente
Responsabilidad social de los negocios-Aspectos ambientales
- Rights
- openAccess
- License
- Derechos Reservados - Universidad Autónoma de Occidente
| Summary: | The protection and care of the environment and natural resources have been presenting a growing importance in the development and recreation of organizations and companies around the world, which has come hand in hand with the social responsibility that is found sketched within the guidelines of the Political Constitution of 1991, leading to implement organizational policies to reach an end. It is in this way that the Autonomous University of the West has come, since 2005, the Sustainable Campus project, which is led by a committee made up of different topics that have been selected as a response to sustainable development |
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