Ciclos económicos y retórica administrativa. Dualidad ideológica en Colombia

Professors Stephen R. Barley and Gideon Kunda (1992) conducted a study titled: “Design and Devotion: Surges of Rational and Normative Ideologies of Control in Managerial Discourse” in which they found that in the United States management theories are presented in waves of rhetoric which corresponded directly with economic cycles. In this way, theories with rational content (those directed at controlling work) stand out in periods of growth, while those with normative content (those directed at controlling the worker) prevail in times of economic shrinking. Based on these results, and returning to the historical scheme of the appearance of waves of management ideology in Colombia proposed by professor Francisco López G. (1998), a similar study was conducted in which the development of management thinking in Colombia was found to also have a relation to the economic cycle, to emerge in waves, and to have particular characteristics.

• Autores: Claudia Janeth Gómez David; César Alexander Toro Suárez
• Fecha de publicación: 2019
• Institución: Universidad EAFIT
• Repositorio: Repositorio EAFIT
• Idioma: spa
• OAI Identifier: oai:repository.eafit.edu.co:10784/14060
• Acceso en línea: http://hdl.handle.net/10784/14060
• Palabra clave: Duality; management rhetoric; economic cycle; waves; normative control; rational control; scientifc management; human relations; rationalism of systems; organizational culture; Dualidad; retórica administrativa; ciclo económico; oleadas; control normativo; control racional; administración científi ca; relaciones humanas; racionalismo de sistemas; cultura organizacional
• License: Copyright © 2007 Claudia Janeth Gómez David, César Alexander Toro Suárez