Argos: Internacionalización en un entorno de conflicto armado*
This case study illustrates how Argos achieved to become one of the largest cement and concrete suppliers of Latin America, in spite of the fact that some of its production facilities are located in armed conflict areas. For that reason, the company implemented various corporate social responsibilit...
- Autores:
-
Juan David Penagos Tascón
Jhon Jairo Villa Ramírez
- Tipo de recurso:
- Fecha de publicación:
- 2019
- Institución:
- Universidad EAFIT
- Repositorio:
- Repositorio EAFIT
- Idioma:
- spa
- OAI Identifier:
- oai:repository.eafit.edu.co:10784/14035
- Acceso en línea:
- http://hdl.handle.net/10784/14035
- Palabra clave:
- Internationalization Strategies
Corporate Social Responsibility
Armed Conflict
Colombia
Argos.
Estrategias de internacionalización
responsabilidad social corporativa
conflicto armado
Colombia
Argos
- Rights
- License
- Copyright © 2008 Juan David Penagos Tascón, Jhon Jairo Villa Ramírez
| Summary: | This case study illustrates how Argos achieved to become one of the largest cement and concrete suppliers of Latin America, in spite of the fact that some of its production facilities are located in armed conflict areas. For that reason, the company implemented various corporate social responsibility strategies to overcome the difficulties of operating in these areas. These strategies contributed to the consolidation of the company’s operations under a single juridical and administrative entity, and facilitated the internationalization process to Central America, the Caribbean and the United States. |
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